Virtual color proofing benefits:
The bottom line
Using Mac OS X Tiger, a dual-processor Power Mac G5 and an Apple Cinema Display, you can easily achieve reliable color proofing.
Better, More Consistent Proofs
Hard-copy proofs are created on a wide variety of materials. None are the same color as “paper white.” Most are visibly different from the colorants used to make proofs. All are a little different than the final output. The Apple Cinema Display takes the guesswork out of proofing by providing a neutral, consistent and highly reliable visual platform for virtual color proofing.
Improved Cycle Times
You and your clients no longer have to wait several days while hard-copy proofs are created and distributed. Soft proofs are available in minutes and can be viewed anywhere in the world. From initial legal, copywriting, photo and client reviews to approval of final artwork, virtual color proofing is more reliable, faster and easier than conventional hard-copy proofs. And your print service provider can even use a soft proof at the press to confirm job quality before final printing.
Less Travel
With virtual color proofing, you and your clients no longer need to travel to see proofs. Online virtual color proofing promotes instant collaboration and allows team members to review and discuss jobs with fewer delays. You may even want to try Apple iSight cameras and iChat video conferencing to discuss proofs with team members in different locations.
Reduce or Eliminate Express Shipping Charges
Delivering hard copy proofs using couriers or express delivery services can cause delays, extra expenses and even lost proofs. Virtual color proofing, on the other hand, reduces the cost and delays of using overnight delivery services and eliminates the need to track packages.
