Apple Canada Expands Retail Channel In Western Canada London Drugs To Sell Apple Products

MARKHAM, Ontario - September 2, 1999 -- Responding to the continued, fast growing demand for its successful  iMac and  iBook products in the Canadian consumer market, Apple Canada announced today it has added London Drugs to further expand its western Canada channel distribution. With 49 retail outlets in British Columbia and Alberta, London Drugs is recognized as an innovative retailer offering a broad range of diverse consumer products from computers and cameras to life insurance.

"London Drugs and Apple both share the common goal of providing a superior retail buying experience for its customers," said Wendy Hayes, Managing Director of Apple Canada.  "By adding London Drugs' strong retail presence in western Canada to our channel distribution, Apple can now better respond to the phenomenal consumer demand for our iMac and now iBook products."

"London Drugs is known for its retail excellence and being on the cutting edge in offering quality products to our customers," said Wynne Powell, president and COO, London Drugs.   "The addition of Apple products, such as the amazingly successful iMac, to our broad line of computer products reinforces our reputation as being one of the best retail sources in western Canada for computers."

To distribute and support its consumer and professional computer products, Apple Canada relies on a strong network of national, regional, and local resellers and VARs across Canada.

Founded in 1945, London Drugs has built a strong reputation in western Canada as "The Greatest Drug Store on Earth." Throughout its retail operations in Alberta and B.C, London Drugs sells a range of consumer products that include computers, cameras, photo-finishing, small appliances, as well as many other non-traditional categories.

Apple Computer, Inc. ignited the personal computer revolution in the 1970s with the Apple II, and reinvented the personal computer in the 1980s with the Macintosh. Apple is now recommitted to its original mission - to bring the best personal computing products and support to students, educators, designers, scientists, engineers, businesspersons and consumers in over 140 countries around the world.

Apple Canada Inc. is headquartered in Markham, Ontario and is a wholly-owned subsidiary of Apple Computer, Inc. Apple products are available at more than 450 Authorized Apple Canada Dealer locations across Canada.

Apple Canada's home page on the World Wide Web: http://www.apple.com/ca/.

Media Contacts:
Dennis Manning
Apple Canada Inc.
(905) 513-5878
manning1@apple.com

Simon Atkins
Socratic Communications Ltd.
(416) 367-8251
simon@socratic.net

Stephanie Lett
London Drugs
(604) 272-7166
slett@londondrugs.com