You can purchase iTunes song downloads in bulk through the iTunes Volume Song Programme. Companies can make use of iTunes song downloads for promotional giveaways, incentive programmes, competition prizes, and other offers.
Through this programme, Apple provides the ability to purchase a batch of individual codes, which can be redeemed for song downloads at the iTunes Store. Your customers who receive song codes can download any one of the songs available from the catalogue of over five million at the iTunes Store. In addition, best of all, you can purchase these volume song codes at a discount.
