About 1st Mac Mailer
Mass-mailing software used by various e-commerce providers to deliver personalized email messages to their customers when they are needed to be notified about different events. These e-notifications vary from simple email notifications about product updates or new product releases to more complex newsletters and invoices.

If you run a book store or a video rental, or if you are a self-employed individual who deals with lots of customers over the Internet, you will really appreciate this simple but yet powerful program. It is capable to deliver tens of thousands of personalized email messages per hour and gives you very flexible abilities to manage your mailing lists. The database of the program may contain an unlimited number of customer data fields and can handle millions of recipients with no sweat. It supports plain-text, rich text and HTML message formats and provides you with a powerful message editor that lets you not only create and edit your messages in a very efficient manner but also insert and manage macro definitions used for message personalization. Many more features.