The klieg lights blazed across the skies outside Emory University’s Glenn Memorial Auditorium.

The occasion: iMovieFest 2001. The brainchild of business major David Roemer, iMovieFest brought students from all around campus together in a friendly (and spirited) film competition involving numerous teams of dorm residents. The teams had five days to write, shoot, and edit five-minute Desktop Movies using supplied iMac or iBook computers, iMovie, and Canon digital camcorders.

In the end, Roemer’s fellow students were so inspired by the creative challenge of desktop moviemaking that they entered 31 films, their subject matter ranging from examinations of serious social issues to spoofs of popular movies.

Says one resident advisor: “iMovieFest will have a lasting impact on some of the kids on my hall because it gave them a chance to express themselves when they normally don’t.”

Adam Matthews Burckle makes a product you can really sink your teeth into. It’s cheesecake—Chocolate Caramel Nut, Apple Cinnamon Crisp, Very Berry Strawberry—luscious to-die-for cheesecake that he ships to delis and supermarkets nationwide. What is the secret ingredient Burckle depends on to deliver a consistently high-quality product to all those stores and prompt, personalized service to all of his customers?

“The Macintosh is an incredibly powerful business machine,” Burckle explains. “With the Mac, we have absolutely unmeasurable efficiency. We outpace not just our competitors, but other small businesses in general. The Mac makes us so fast, productive, and efficient, it’s literally hard to put into words.”

When Karl Klein, education technology faculty member at SUNY Cortland, says that “kids today are very technologically savvy,” his assessment likely comes as no surprise to you. Very much aware of the facility your kids have with computers, you probably wish you were as comfortable with computers as they are.

That’s exactly how many teachers feel—less comfortable with computers and the Internet than the students they’re teaching.

The solution? Klein and his colleagues have created a program that helps to prepare teachers-in-training to use computers in a classroom more effectively. The program puts AirPort-ready iBook computers in their hands, immersing them in technology and putting them on a more even footing with the students they will soon be teaching:

What would you think if your doctor walked into the room with a Tangerine iBook tucked under her arm at the start of your next appointment?

At the medical offices of Drs. Alex and Kim Kaye, that happens every day. With a thriving practice that sees more than 100 patients a week, the Kayes and their staff rely on iMac and iBook computers linked wirelessly via AirPort to provide patient information and administrative functions anywhere, anytime.

During a consultation, they’ve even been known to download studies pertaining to a patient’s condition from the Internet.

Says Alex Kaye: “Thanks to AirPort, our office is wherever we are—at our convenience.”

We’re just two weeks away from a very important date for Apple—March 24. That’s the day Mac OS X goes on sale at retail locations the world over.

Thrilled at the prospect of delivering our groundbreaking new operating system to you, we’d like to mark the occasion by inviting you to attend Apple In-Store Events hosted by select Apple Specialists all over the United States and Canada.

Visit a retail location near you the weekend of March 24 to celebrate the arrival of Mac OS X and experience our new operating system for yourself. You’ll also see the new iMac, Power Mac G4 Cube, Power Mac G4, and PowerBook G4 computers. And we’ll be demonstrating iMovie and the latest version of iTunes.* Want to see how easy it is to create a Desktop Movie or compile a Playlist of your favorite tunes?

Don’t think life imitates art?

Talk to the talented group of people at Bungie responsible for bringing Oni to your Mac. Here they were developing a game set in a future time in which many of mankind’s worst fears have come true, and, wouldn’t you know it, they found themselves beset with problems that would make the average superhero blanch.

Luckily, they had an unflappable hero to emulate. Like Konoko—the tough-as-nails heroine of Oni—Bungie developers met the challenges that confronted them head on.

How did they do it? What kinds of challenges did they have to overcome? Why did they strive to make Oni ready for Mac OS X?

File extensions. You don’t normally see them added to the names of the files you use on your Mac, but if you’ve downloaded files from the Internet, you’ve probably encountered them.

File extensions appear immediately after the file name as a three-letter suffix preceded by period. In a file named “newsletter.doc,” for example, the extension “.doc” tells the Windows OS what type of file it is and how to handle it.

But how do you figure that out if you don’t know what “.doc” means? An article in our Technical Information Library explains the ins and outs of file extensions. For example, you’ll learn that “newsletter.doc” is a word processing file best opened in Microsoft Word or AppleWorks.