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Get mail. Listen to MP3s. Update your home page. Get organized.
Grade papers. Play games. Download digital photos. Orchestrate
your music collection. Rip tunes.1 Visit the school library—wirelessly.2 Watch DVDs.
Burn CDs. Surf the web.3 Make movies. Enjoy a listening party. Transfer class notes from your organizer.
Tune in digital radio. Do your homework.
Now you can lead the digital life you’ve always dreamed of. And take it on the road with you.
With the new iBook we introduced just 2 days ago.
Just 4.9 pounds light. Just 1.3 inches thin. Featuring a 1024x768 TFT display (a first for a consumer laptop). And offering five hours of battery life.4
iBook is the perfect center for an active and varied digital lifestyle, connecting
you to virtually any digital device you’d want to use. Via FireWire. Via USB. Via Ethernet. Wireless Internet via AirPort.
And because you get to choose from four different built-in optical drives—CD-ROM, DVD-ROM, CD-RW, or a new combination
DVD-ROM/CD-RW drive—you can build the mobile solution that best suits your digital needs.
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You’ve got the brains. You’ve got the talent. You’ve got the desire.
But how do you compete against creative shops with access to
hardware costing tons more money than you have at your disposal?
Mathew Cullen and Javier Jimenez—co-founders of the Venice, CA-based
Motion Theory—found a very effective way to compete against the big
boys, produce nationally broadcast television commercials for
Fortune 500 companies, and win awards doing so.
They banked their business on Power Mac G4 computers and Final Cut
Pro. “What Apple has done,” says Cullen, “is allow people who
wouldn’t normally be able to open up a company to do so. As long as
you have the talent, the finances don’t get in the way.”
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The folks at Trailer Park make, well, trailers. Movie trailers.
Television spots. Short features so tantalizing that you can’t wait
until the genuine article hits the screen.
Hollywood—which knows a good thing when it sees it—has been
driving a steady stream of projects into the Trailer Park
campground, and Trailer Park has shown the major studios a very good
time, indeed, producing trailers for such new and upcoming films as
Josie and the Pussycats, the impressive Moulin Rouge, Tomb Raider,
Jurassic Park III, Pearl Harbor, and Planet of the Apes.
And we’re going to tell you a secret that some of the studios don’t
even know yet. Trailer Park produces its stunning trailers using
Final Cut Pro, a move that has allowed them not only to reduce costs
but also to offer more compelling video while improving quality
dramatically.
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At the recent National Association of Broadcasters (NAB) convention
in Las Vegas, Apple announced the availability of QuickTime 5, our
industry-leading software for creating, playing and streaming
high-quality audio and video over the Internet. The latest version
of QuickTime 5 includes:
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An enhanced interface with an integrated channel window |
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Custom interfaces that can be delivered with your media file |
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Flash 4 and MPEG-1, for more dynamic presentations |
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An enhanced DV codec for faster and higher quality digital
video rendering than before |
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Cubic VR for immersive, 360-degree environments |
In its first week of availability, over 1.5 million multimedia enthusiasts downloaded
QuickTime 5, and you can, too.
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Like to prepare yourself for today’s teaching challenges?
Then please join Apple and a team of accomplished educators just
like yourself for a series of hands-on summer workshops. Apple
Teacher Institutes will be held across the U.S. and Canada this July
and August, offering you the opportunity to:
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learn new strategies and skills to locate, manage, and deliver instructional content more effectively |
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access experts, colleagues, and other resources on a “just-in-time” basis to expand your areas of proficiency |
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create compelling, dynamic lessons that excite students with culturally relevant content |
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explore solutions that accommodate a range of learning styles and engage students in active, creative learning |
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Thank you for reading this issue of Apple eNews.
Look for your next issue on May 17.
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Many call it the “Swiss army knife” of graphics utilities. One
satisfied customer even said of its creator, Thorsten Lemke: “I
truly can’t believe that Mr. Lemke can find any problems left to
fix, or any features left to add.” Lucky for us all, Lemke still has
plenty of tricks up his sleeve, including making sure that his
popular utility—GraphicConverter—is built for Mac OS X.
With GraphicConverter, you can import graphics files in 145
different formats (even files that have been corrupted). And this
handy utility does more than just convert image files from one
format to up to 45 others. It also contains plenty of functions for
image editing, including resizing, resolution adjusting, and color
balance. And, finally, it offers a collection of customizable
AppleScripts that allow you to automate routines.
So if working with images is a major part of your workday, make room
in your Dock for GraphicConverter.
Using a Power Mac G4 computer with a built-in SuperDrive and iDVD
software, it’s now possible to save slide shows and Desktop Movies
on a DVD disc you can then play on most commercial DVD players. That
makes it even easier to share your movies and slide shows with
business colleagues, friends, and relatives. They don’t even need a
computer with a DVD drive. All they need is a DVD player, which more
and more of us have in our homes and offices.
If you haven’t heard about iDVD or would like to know more about it,
you may want to spend a few minutes at our iDVD website
and on our iDVD support site.
We also have a highly informative
article that addresses some of the more frequently asked
questions about iDVD—how iDVD works, how you can obtain it, how much
content you can save on a video disk, and many more such questions.
“It took me less than 30 minutes to create my first DVD,” writes Bob LeVitus in the Houston Chronicle,
telling how he used a Power Mac G4/733 with a SuperDrive and iDVD. “The movies were crystal-clear, the audio
was fabulous, and even the slide show looked great.”
Post Magazine, which focuses on video post production, named Final Cut Pro Product of the Year
in its annual awards ceremony at NAB in Las Vegas. Final Cut Pro also won the Fully Configured
Non Linear Editing (Under $30,000) category and the Power Mac G4 won for Computer Workstation.
More than 75
models of digital cameras from such companies as Canon, Kodak,
Panasonic, Sanyo, and Olympus use QuickTime for still-image capture.
In fact, 25 of these cameras can take short QuickTime video clips
as well as stills. So, now, when you leave the house, QuickTime
goes with you.
“That’s right,” Andrew Gore exclaims in one of the first reviews of our new iBook computer
to hit the virtual stands, “Apple has just delivered a portable the size and weight of a spiral-bound notebook.”
Talk about a good first day. On Tuesday, Apple announced that Henrico County Public Schools have
already placed an order for 23,000 of our new iBook computers. Says Steve Jobs, Apple CEO:
“Apple is thrilled to partner with Henrico County Public Schools in their revolutionary initiative
because when every student and teacher has access to wirelessly-networked mobile computing, learning
reaches far beyond the classroom.”
Read how AirPort is setting people free—in classrooms, at work, at conventions, at news events
and in the world of multiplayer games.
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