We do. Fluently.

In fact, we can have you speaking digital in no time.

Just visit a participating Apple dealer later this month, get acquainted with the new iMac and Power Mac G4 models, and let us show you how the Mac can become the center of your digital world.

Using a new iMac or iBook, you can easily manage a library of music imported from your own CDs. Download your favorite tunes to a portable MP3 player or burn them to an audio CD. Use iTools to store and share your growing collection of digital photographs. Transfer footage you’ve taken with your digital camcorder and create your own Desktop Movie—complete with music, titles, transitions, and sound effects.

Learn how easy it is to speak digital. Attend an Apple In-Store Event in your area.

Have you noticed how many neat gadgets—digital cameras, portable MP3 players, photo-quality printers, camcorders, handheld computers—you can connect to your iBook or iMac these days?

Wouldn’t it be great if you could purchase one or more of them but pay less?

Now you can. From now until October 14, purchase any Macintosh computer, and you’ll receive a free Lexmark color printer (tax and other charges not included).¹

But that’s not all. Throughout the period, you can receive a $100 rebate when you also purchase a Canon ZR20 or ZR25 MC camcorder, HP 315 digital camera, Handspring Visor Edge handheld, or Rio 600/32MB MP3 player. That’s $100 for each one you purchase.

You can take advantage of this offer (and get complete details) at participating retail locations, the online Apple Store, or the Apple Store for Education.

¹Store purchase is required and is subject to sales tax (where applicable).

Speedy hard drives that offer up to 60GB of storage—that’s enough room for over 4 hours of digital video—make iMac the ideal choice for anyone who dreams of becoming an independent moviemaking mogul. But which of the following statements also correctly describe why iMac and movies are such a perfect fit?

“From a media perspective, Macs are it,” says Tracey Tannenbaum, group marketing director at design agency ATTIK. “They inspire designers around the world to put down their pens and pick up a mouse.”

Why are the designers at ATTIK so inspired by their Macintosh computers? Perhaps it’s because they credit the Mac for helping them build a client list that includes such high-profile companies as Sony, Nike, and Ford. Or perhaps because the Mac lets them create any multimedia project those clients demand, from digital demos on DVD to attention-grabbing QuickTime movies.

Says Director of Interactive Media Gary Smith: “Macs are of such high quality, they allow us to deliver our work quickly and on time. We use them in every area of our office, from design to accounts.”

When you’re looking for technical information about an Apple product, you know you’ll find a wealth of information online. Product specifications, software updates, manuals in pdf format, QuickTime movies showing you (step-by-step) how to install memory, Read Me documents, troubleshooting assistance, solutions to technical issues—all manner of technical information is available to you 24/7.

Until recently, we kept such information in different online locations. But now we’ve made it easier for you to locate these technical resources by placing them all in a large central repository—the AppleCare Knowledge Base. Think of it as a one-stop technical shop.

To accommodate customers at different levels of technical expertise, we’ve even created two ways of accessing the Knowledge Base, one for experts and one for those who would like help locating pertinent items. Why not give the Knowledge Base a try.

King Richard III may have had a tough time trading his kingdom for a horse, but Glenwood Public School drama teacher Tom Gough had no difficulty exchanging Super 8 and VHS filmmaking for the exciting realm of digital drama.

Gough and his class adapted Shakespeare’s play into “Richard III: A Multimedia Experience.” The unusual film—the footage was shot over a six-month period but edited virtually overnight—is now part of the national collection of Australian screen drama, and Gough attributes the ease with which he was able to complete the daunting process to iMac and iMovie:

“The iMovie digital editing suite is incredibly easy to use,” Gough says. “Within an hour of setting up the iMac, I had gone through the tutorial and was putting together the first scene.”

You were shocked.

Playing “Tomb Raider: The Last Revelation” to its conclusion, you watched as the Temple of Horus came crashing down on the presumably invincible Lara Croft.

“No way she’s dead,” you say, and, sure enough, out comes “Tomb Raider: Chronicles.” There couldn’t be a Tomb Raider without Lara. Or could there?

Start the game, and the very first scene shows you, not Lara in the flesh (as it were), but a statue honoring her memory. Continue to play the game, and you become almost certain. Lara really is dead. The Chronicles, you realize, offer a series of reminiscences from friends, like her butler Winston. Flashbacks, the episodes acquaint you with escapades from Lara’s past, adventures with which you may not have been familiar.

Then there’s the clincher.