iMac Update   Volume 4  Issue 21
In This Issue:
“We’re Not Your Typical Cybercafé”
Learning a Universal Language with iMovie
Sherlock Asks Jeeves
Built for Mac OS X
Technically Speaking
A Life Changed by iMac
Quick Takes

  Word X Test Drive
“We’re Not Your Typical Cybercafé”

Says Andy Harris, founder, proprietor, and scanner safety monitor at the Red Roaster Room Internet Café in, you guessed it, trendy San Francisco.

Yes, at the Red Roaster, like more pedestrian Internet cafés, one can down a mocha while opening one’s email—in fact, a mere $2 entitles klatschees to a seat in front of an AirPort-equipped iMac with unlimited Internet access.

But Harris has created more than an email expressway at the ol’ Red Roaster. Mac technology—and caffeine—fuel a veritable cauldron of creative activity. Which is exactly what Harris had in mind. In a typical day at the Cybercafé, “aspiring filmmakers open Final Cut Pro and walk out with their clips burned on a CD. Freelance web designers post their work on the web for their clients. Digital artists mix music and make multimedia.” Ah, smells like a good brew.

Learning a Universal Language with iMovie

Photojournalists know how powerful their images can be. But what about movies? Can such a simple tool as iMovie help people breach the barrier of language?

Dr. Angel Jannasch-Pennell certainly thinks so. He’s the co-director of Arizona State University’s Conexiones Project, where he teaches the universal language of film to the children of migrant workers. The students, many of whom speak little or no English, use iMovie to make short films on iMac and iBook computers. The vital communication skills they learn help many of them not only graduate from high school but also attend college.

“Some of these kids don’t say a word to you the entire time,” says Jannasch-Pennell, but “with iMovie, they have their own voice.”

Sherlock Asks Jeeves

Have you noticed how many Sherlock plug-ins we have to choose from?

The answer is 54, and the latest plug-in is a real gentleman. It’s Jeeves (of Ask Jeeves fame). Ask Jeeves waits (in the Internet channel) to serve your every web searching need. Like his counterpart on the askjeeves.com site, you can use the Ask Jeeves plug-in to pose questions in plain English and receive quick and relevant responses. How quick? Ask Jeeves incorporates “popularity technology,” so your searches benefit from the millions of searches Jeeves has been asked to perform previously.

Got a good topic to research on the web? Start up Sherlock, click on the Internet channel, and ask Jeeves to give you a hand.

Built for Mac OS X

Built for Mac OS X Like many Macintosh owners who surf the unpredictable waters of the Internet, you may be worried about accidentally downloading a virus or inadvertently allowing others to access the personal data on your computer.

Worry no longer. Symantec recently announced that Norton AntiVirus and Norton Personal Firewall are now built for Mac OS X. With Norton AntiVirus installed, you can regularly and easily check your Mac for infected files (including email attachments), and its LiveUpdate technology will keep you armed against the latest threats.

Norton Personal Firewall, meanwhile, maintains a constant vigil against unwanted intruders, whether you connect to the Internet constantly with broadband service or just occasionally with a dialup ISP.

Like many other Macintosh software products, Norton AntiVirus and Norton Personal Firewall are available from the Apple Store.

Technically Speaking

Since conservation has been on the minds of many of us in recent months, it wouldn’t surprise us if you’ve been relying on various energy-saving tips to keep energy usage down. You may even have decided to unplug your iMac when done using it.

However, you may not have realized that when you disconnect your iMac from AC power, it relies on its internal battery to retain some control panel settings as well as the date and time. To make sure that your computer saves that information longer, we’ve made a Power Management Update available in our AppleCare Knowledge Base.

Please note: the update affects only iMac computers released in February 2001 or later.

Thank you for reading this issue of iMac Update.
Look for your next issue on October 18.
A Life Changed by iMac

A Life Changed by iMac Here’s another of the letters you submitted telling us how iMac has changed your lives. We hope you enjoy today’s letter. It comes to us from Joe. S:

I sing in a barbershop quartet and at our last Christmas concert, we wanted to produce our first demo CD for the audience. I’m surprised we pulled it off in time!

We needed over 300 CDs to be burned and packaged within 24 hours. With only one iMac Special Edition (that’s mine), our group stayed up into the wee hours of the morning burning as many CDs as we could unwrap.

After breakfast (we were up until 6 a.m.), we realized there were going to be over 1,000 people watching us and that we should probably burn more. Frustrated and exhausted, we unplugged the iMac, drove it across town to buy more media, and ended up burning the last of the CDs in our tuxedos with 10 minutes before concert time. After their standing ovation, audience members were pleased to find us and the CDs waiting for them in the lobby.

Happy Birthday iMac! Thanks for the memories!
Quick Takes


In “It’s Time to Get Ready for Mac OS X,” Charles Haddad tells his Business Week readers why he thinks “Version 10.1 of Apple’s new operating system is a triumph.”

Watch the new theatrical trailer for “The Fellowship of the Ring,” the first of three movies that follow the exploits of Frodo and his companions as they strive to defeat Sauron, the mighty “Lord of the Rings.”

Phil Schiller, Apple’s vice president of Worldwide Product Marketing, delivers the keynote address at the recent Seybold conference in San Francisco. The keynote includes numerous demonstrations of key features of Mac OS X v10.1, which was introduced at the show and is now available worldwide.

Macworld magazine chose AppleScript Studio to receive a Best of Show Award at Seybold SF 2001 noting, “Already an extremely popular tool for creating customized publishing workflow systems, AppleScript systems can become more powerful and flexible than ever before.”

“Apple Computer thinks it has seen the future of the personal computer,” writes Mike Wendland in the Detroit Free Press. “And its just-released new operating system, Mac OS X 10.1, aims squarely at that vision, turning your computer into a digital hub that makes downloading, editing, displaying and sharing digital pictures, video and music as simple as plugging a device into the computer.”

This may be a first. Although we had to cancel the “physical” Apple Expo 2001, we can still offer you the next best thing: a trip to the virtual Apple Expo 2001.

Opening this weekend: our newest Apple retail store. This one’s on University Avenue in Palo Alto, our first store in northern California.

Time’s running out. You can still receive $100 rebates on select products and a free printer if you buy any Mac before October 14. But hurry. You only have 9 days left to take advantage of this offer. Here are the details.

iMac Update is a free, bi-weekly email publication.

Event dates are subject to change. Some products, programs, or promotions are not available outside the U.S. Visit your local Apple site or call your local authorized Apple reseller for more information. Prices are estimated retail prices and are listed in U.S. dollars. Product specifications are subject to change.

Apple
Copyright©2001 Apple Computer, Inc.  All Rights Reserved
Subscribe | Unsubscribe | Change Settings | Privacy Policy