All the music, movies, and apps you’ve got. And want to get. All in one place.

iTunes Player. Where all your favorite stuff is just a click away.

The iTunes player keeps all your music, and movies all in one place. Instead of going through stacks and stacks of CDs, you can import them into iTunes and quickly browse your whole collection. Organize it any way you want. Move it onto any of your devices. Play it whenever — and wherever — the mood strikes. Even have Genius make mixes of songs that go great together.

Organize

With iTunes, it’s easy to get all your music organized. Any song or album you purchase from iTunes goes straight into your music library. And when you import your CDs, iTunes automatically adds the album, artist, and song names, along with the album art. Then, with your whole collection to choose from, you can create the ultimate playlists for rocking out, working out, or chilling out. You can also rate your songs with one to five stars, so it’s easy to find your favorites later.

Play

Just click to listen to your music, watch a movie, play an audiobook, or take in a lecture from iTunes U. And now, thanks to Podcast stations, you can organize and play your favorite podcasts while keeping them in sync across all your Apple devices. With iTunes LP, you can dive into lyrics and liner notes, watch videos, and more. And select movies include iTunes Extras like behind-the-scenes footage, cast and crew interviews, and deleted scenes.

Not sure what you want to hear? Let shuffle decide. And when you need to make room on your screen for more than music, switch to the MiniPlayer. It’s big enough to let you see the songs that are coming up, search your entire collection, and change the track order using Up Next. And small enough that it’s never in the way.

Genius

Genius can search your library to find songs that go great together, then organize them into genre-based mixes you’ll love. It can also put together Genius playlists. Choose a song you like and select Start Genius. And just like that, Genius finds songs with the same vibe and assembles a new playlist for you. If you can’t decide what to listen to, click Genius Shuffle to have a song — and more great songs like it — chosen automatically. When you’re ready for a change of pace, simply click Genius Shuffle again. When you expand an album in your library, you can also see In the Store recommendations for songs you don’t own yet — but should.

iTunes Store. Everything you want. And so much you didn’t even know you wanted.

The world’s #1 music store is about much more than just music.1 Shop for movies, apps, and games. Load up on podcasts. And check out iTunes U, where you can download lectures, videos, and more from top universities, museums, and other cultural institutions. The list goes on. And on.

Discover

iTunes has lots of ways to help you find content you’ll love. Top Charts. The free Single or App of the Week. The handpicked Movie of the Week. New music recommendations based on your past purchases. And so much more.

iTunes Everywhere. On your Mac or PC, iPad, iPhone, iPod, and Apple TV.

iCloud makes iTunes even better, because your music, movies, apps, books, and more live not just on your computer, but on all your other devices, too. Even music you haven’t purchased from iTunes can be stored in and played from iCloud, thanks to iTunes Match. So wherever you are, your favorite entertainment is always right there with you.

iCloud

With iCloud, the music you buy from the iTunes Store automatically appears on all your devices. Music, and movies purchased on any device are instantly accessible in your iTunes library on your Mac or PC.5 Just click to play, or even download if you’re going somewhere you won’t have Wi-Fi. If you start watching a movie, playing a podcast, or listening to an audiobook and stop before the end, iCloud remembers where you left off. So you can pick up in the same spot on any of your devices.

iTunes Match

iTunes Match lets you store your entire music collection, even songs you’ve imported from CDs.6 you can access your music from any of your devices and listen to your entire library, wherever you are. All for just HK$188 a year.

Learn more about iTunes Match

iTunes + iPod

It’s easy to keep your iPod touch, iPod classic, iPod nano, and iPod shuffle ready to rock. Open iTunes, click Settings for your iPod, and choose a category like music or movies to see a list of what’s already there. To add something, click Add To, and your entire iTunes library appears next to the list of what’s on your iPod. Drag and drop. And you’re done.

iTunes + Apple TV

Apple TV lets you choose from thousands of current and classic movies from iTunes — many in stunning 1080p HD — on your widescreen TV.3 You can also play your music collection, view your photos, listen to podcasts, and purchase songs right from the big screen.