iPhone 6s.

3D Touch. 12MP photos. 4K video.
One powerful phone.

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iPhone SE

A big step for small.

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You’ll get wireless Beats headphones when you buy an eligible Mac, iPad, or iPhone for college. And save on a Mac or iPad with Apple education pricing.*

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*Terms Apply.

*Terms Apply.

Compare iPhone models.

Find the best iPhone for you

Trade up to a new iPhone.

Get up to $250 in credit when you trade in your eligible smartphone. And then choose how to apply that credit toward the purchase of a new iPhone.1

See how it works

Get a new iPhone every year and the coverage of AppleCare+.

Join the iPhone Upgrade Program. Now available online and at an Apple Store near you.2

Buy iPhone 6s
See how it works

Carrier financing also available:

  • at&t
  • Sprint
  • T-Mobile
  • Verizon

Why iPhone.

There’s nothing quite like it.

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Switch to iPhone.

Move to iOS. Easily.

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iOS 9

Easy to use yet capable of so much, iOS 9 was engineered to work hand in hand with the advanced technologies built into iPhone.

Learn more about iOS 9

iOS 10. Coming this fall.

See the preview


Keep everything you love about iPhone up to date, secure, and accessible from any device with iCloud.

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ResearchKit and CareKit

ResearchKit helps medical researchers gather robust data for studies. And now CareKit lets individuals manage their own medical conditions.

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Apple Pay lets you use your iPhone to pay securely and easily at over a million store locations across the United States and within apps — with a single touch.

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Free next-day delivery.

On any in-stock iPhone ordered by 5pm.

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Pick up at the Apple Store today.

Buy online, pick up available items in an hour.

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Accessories for iPhone

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AppleCare+ for iPhone

Every iPhone comes with one year of repair coverage and 90 days of complimentary support. Extend your coverage with AppleCare+.

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iPhone for Business

All the tools you want in the palm of your hand.

Learn about iPhone in business
Shop for your business

Get the most from iPhone at free in-store workshops.

Sign up for hands-on Apple Store workshops to learn the basics. Or take your iPhone skills to the next level.

Find a store