Browse the featured selections to see new, notable, or recommended applications, or browse Top 25 to see the most popular applications. If you’re looking for a specific application, use Search.
Tap Featured, Categories, or Top 25. Choose a category, or choose a sorting method at the top of the screen to browse by lists such as New, What’s Hot, Genius, Top Paid, or Top Free.

Tap Genius to see a list of recommended apps based on what’s already in your app collection. To turn Genius on, follow the onscreen instructions. Genius is a free service, but it requires an iTunes Store account.
Tap Search, tap the search field and enter one or more words, then tap Search.
