Program Overview

What is the Affiliate Program?

The Affiliate Program allows you to earn commissions by linking to iTunes content like music, apps, books and more. The Affiliate Program enables you to place links to songs, albums, artists, apps and more on your website, app or emails. You can earn a commission on all qualifying revenue generated by affiliate links.

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How do I sign up?

Signing up to be an affiliate is quick, easy and free. Apply now, and we’ll review your application within five business days. You will receive an email notifying you that your application is under review. If you did not receive this email, please reach out to us at our Affiliate Helpdesk.

As you setup your account, carefully consider the following:

  • Your username cannot be changed at later date. Passwords may be reset at any time by you.
  • Your email address cannot be changed. All program communications and reporting is sent to this email address.
  • You cannot create multiple user authentications on a single account.

Why would an application be rejected?

An application will be rejected if you:

  • Fail to provide a website or blog URL on your application. We do not currently accept social profiles for applications.
  • Provide a URL to a website that is still under construction.
  • Are an app developer and fail to provide a link to your app on the App Store or to your company’s website.

If your application is declined, you can reapply to the program once you have an appropriate URL.

Reasons for a rejected application may include, but are not limited to, a website or content that:

  • Infringes Apple or third-party trademark rights.
  • Contains sexually explicit material.
  • Contains hate, violence or offensive content.
  • Promotes discrimination.
  • Promotes illegal activities or otherwise violates any applicable laws.
  • Appropriates text or images from Apple’s websites or stores.
  • Fails to clearly state an online privacy policy to visitors.
  • Uses misleading or fraudulent means to prompt clicks.
  • Includes an Apple trademark in your domain name.
  • Includes other inappropriate elements. What is deemed inappropriate is at Apple’s sole discretion.

If you think your application has been denied in error, reach out to us at our Affiliate Helpdesk and provide your name or company name, account username, email and the date of your application.

What are the next steps if my application is accepted?

Now that you’re part of the Affiliate Program, you can:

  • Start Creating Links. Create links using our Link Maker tool, Widget Builder tool, or simply add your Affiliate ID to the end of an iTunes Store, App Store or iBooks Store URL. Learn more by reading about basic affiliate linking.

  • Get Affiliate Badges. Link to our stores using iTunes store badges. Badge art is available in our Link Maker tool or through our Affiliate Resources page. Before using an affiliate badge, make sure you’re planning to use them properly by reviewing our Identity Guidelines.

  • Update Your Payment Information. Please provide your banking information, select a payment currency and set your minimum payment threshold by signing in to your affiliate account.

For more information about the Affiliate Program, see the Affiliate Resources page.

What does it cost to join?

Nothing. It’s free to become an affiliate partner.

Eligibility

Is my website or app eligible for the Affiliate Program?

We accept a wide variety of sites and apps to the program. We reserve the right to refuse any site that does not comply with our program terms and conditions. Unsuitable sites include, but are not limited to, those that: * Infringe on Apple or third-party trademark rights. * Contain sexually explicit material. * Contain hate, violence or offensive content. * Promote discrimination. * Promote illegal activities or otherwise violate any applicable laws. * Appropriate text or images from Apple’s websites or stores. * Fail to clearly state an online privacy policy to visitors. * Use misleading or fraudulent means to prompt clicks. * Include an Apple trademark in your domain name. * Include other inappropriate elements. What is deemed inappropriate is at Apple’s sole discretion.

Are all app publishers automatically approved to be affiliates?

No, app publishers have to go through the same approval process as websites.

Can I change or negotiate the PHG Terms and Conditions for the Affiliate Program?

No, we will not do custom agreements or Terms and Conditions for individual affiliates.

Linking to iTunes

Can I put affiliate links on my social profile?

Yes, you can place affiliate links on your social profiles (Twitter, Facebook, Pinterest, etc). But you cannot use your social profile page to apply to the affiliate program. Currently, we require for the application that you have a website or blog URL. Or, as a developer you can provide a link to your app on the App Store.

How do links work?

An affiliate-encoded link to the iTunes store will launch the iTunes software on a Mac or PC. The same link on a website or in an app on an iOS device will take the user out of your app and into the iTunes store. If a visitor to your website does not yet have iTunes installed on a PC, the link redirects their browser to a website where the user can download iTunes for free.

How do I create links?

Log in to your PHG account and look for the “Tools” section. Here you can find all of our link tools including Link Maker. We strongly encourage you to use Link Maker for creating links. You can also manually add your Affiliate ID to the end of an iTunes, App Store or iBooks Store URL. Learn more by reading about basic affiliate linking.

What does the “at” value in my link mean?

The “at” value is your Affiliate ID. Just add this to the end of any iTunes, App Store or iBooks Store URL to be eligible for commissions. For example, the link below is to the Singapore store (sg): https://itunes.apple.com/sg/artist/bruno-mars/id278873078?at=12345

What does the “ct” value in my link mean?

The “ct” value is campaign text that you can optionally add to any link in order to track sales from a specific marketing campaign. Later you can see in the reporting dashboard all clicks and sales related to the campaign text you added to your links. For example, the link below is to the Singapore store (sg): https://itunes.apple.com/sg/artist/bruno-mars/id278873078?at=12345&ct=email

What is the easiest way to create just a few affiliate links?

The easiest way to create affiliate links is to simply add your Affiliate ID to the end of any iTunes Store, App Store or iBooks Store URL. Our Link Maker tool can also be used to find and link to affiliate-encoded iTunes links. Look for the Link Maker tool in your PHG account dashboard.

How can I create links in bulk?

If you already have multiple iTunes links on your website or blog and plan to add more in the future, use our Auto Link Maker javascript tool to automatically code your links.

iTunes also offers advanced linking tools for finding more than just a couple links. The Search and Lookup API are the best tool for finding links and meta data about iTunes content in a programmatic way. Our Enterprise Partner Feed (EPF) is appropriate for affiliates who need to create their own database of iTunes content metadata. As we do not offer support or file management for EPF, we only recommend this option for affiliates who are able to independently manage the file produced by EPF. Further information can be found on the Affiliate resource website.

How do I link to the iTunes top content from my website?

iTunes provides different RSS feeds for the top content in each of the stores. Using our RSS Feed Generator, you can easily create feeds for displaying top albums, top apps, top books and more.

How do I know if my affiliate link is working properly?

Clicks report in real-time through your PHG reporting dashboard. To ensure your affiliate link is working properly, click on any of your affiliate links and then check the PHG dashboard to see if the click is reported. If your test-click did not show up in your reporting, please visit our resource site on creating links. You can also reach out to us at our Affiliate Helpdesk with any questions.

Do you have other creative assets?

Yes, we have an easy to use Widget Builder that allows you to create an affiliate encoded search box or to feature an album, a playlist or a favourite app or book. Our Banner Builder tool allows you to create banner for for almost everything on the store.

Earning Commissions

In which countries can I earn commission?

The affiliate program is available in many countries all supported in one dashboard. Visit our Resource site for the list of countries we currently support.

How much commission will I earn?

As an affiliate, you can earn a commission on revenue generated by encoded links. Commissions are eligible on sales for up to 24 hours after a user clicks on your link. You will earn commission on sales less any local taxes imposed, such as sales tax or VAT.

How do I know how much money I’ve earned?

You can run reports on sales, commissions, clicks and conversion rates through your affiliate account dashboard.

How do I set up my payment information?

In order to receive a payment, you must provide your bank information. Here’s how:

  1. Log into your PHG dashboard, go to Settings > Payment Method.
  2. Choose to be paid out in a single currency or multiple currencies by clicking on “Add Payment Method”, select your tracked currencies, and your paid currency preferences.

You will need to enter your bank information including SWIFT code*, and a minimum payment threshold. Once your commission has reached this threshold, your commission payment will be released. Depending on the payment currency preferences you selected, the minimum threshold may vary.

*A SWIFT code is a unique identification code for financial intuitions required for all international payments. If you do not your bank’s swift code, you can reach out to your bank directly for this information or you can search online. If your bank does not support International payments, you can only be paid in the local currency.

You are responsible for the accuracy of entering all of your banking information. Payments cannot be made if your banking information is incomplete.

Can I choose what currency I would like to be paid in?

Yes, you can select a preferred currency by signing in to your affiliate account. If you choose a currency other than that of your country of residence, minimum payment thresholds may be higher before a payment can be made.

How long will it take to be paid?

In order to receive a payment, you must provide us with your bank information. Please provide your banking information, select a preferred currency and set a minimum payment threshold by signing in to your affiliate account. You are eligible to receive commissions through direct deposit after you have reached our program minimum payment threshold. Payment thresholds vary by country or currency and can be seen in your account settings. Affiliate payments are available 90 days after the date of sale, assuming your payment threshold has been met.

Why don’t I see my sales and commissions?

As an affiliate, you earn commissions on sales generated only on the iTunes Store for which you have encoded links. There is a delay between the time the sale is made and when the sale shows up in the reporting interface. Allow one to two weeks; the delay varies by country.

How do I change the currency shown in my reporting?

In the top right corner of your PHG dashboard in the Overview and Reporting sections, there are two dropdown options

  1. The first drop down on the left represents the “Tracked Currency.” By selecting “All”, you will be able to view all sales and commissions generated from your affiliate links. By selecting a single currency from this drop down, your reporting will only show tracked sales in the currency you selected.
  2. The second drop down on the right represents your “Reported Currency” preference. This should be set to the currency you wish to see sales and commissions reported in. PHG will convert all currencies to the option you select in the second drop down.

Can I earn commission from sales on the Apple Online Store?

Links to the Apple Online Store products do not earn commissions on the iTunes affiliate program. iTunes gift cards sold on the Apple Online Store are not eligible for affiliate commission. Links to iTunes Gifts on the desktop or within iOS, however, are eligible for affiliate commission.

Can I see the sale of free items using the affiliate program?

Yes, any free item a user downloads during your affiliate session will be reported just like sales.

Can I see item-level details in my affiliate reporting data?

No, we are not able to provide item-level information. You are able to track sales by product category only.

Can I sell music and videos on my website?

No. All transactions must take place on the iTunes Store, App Store, Mac App Store or iBooks Store.