Pro Sessions: Marketing Your Photography

Mikkel Aaland

Mikkel Aaland is an award-winning photographer and the author of ten books, including Photoshop Lightroom Adventure (O’Reilly 2007), Photoshop CS3 RAW (O’Reilly 2007), Shooting Digital (2nd edition, Sybex, 2006), and Digital Photography (Random House, 1992). Aaland has been a pioneer in digital photography, an interest that dates back to a 1981 interview he conducted with Ansel Adams.

Peter Aaron

Peter Aaron is a pioneer in combining cinematic style with architectural photography techniques. Working with digital capture, his well-composed, trademark images are always lively and luminous. Aaron is a contributing photographer with Architectural Digest and his images also frequently appear in other books and magazines. He has documented many projects by the architect Robert A M Stern and his work is featured at www.ramsa.com.

John Sexton

John Sexton is internationally recognized as a photographer, master print maker, workshop instructor, and lecturer. A new monograph of Sexton’s work, Recollections: Three Decades of Photographs, was published in late 2006. Author of three previous award-winning books, Quiet Light, Listen to the Trees, and Places of Power, Sexton is best known for his luminous black and white images of the natural environment. He has conducted hundreds of photography workshops throughout the United States and abroad. Sexton served as photographic assistant and consultant to photographer Ansel Adams from 1979 to 1984.

Brian Warling

Warling Studios, as a commercial studio specializing in shooting iconic imagery of children for a growing list of advertising, editorial and publishing clientele. Brian Warling will share his work and his experience in creating at first a viable and then a successful commercial art business. He will speak to the difficulties of finding your niche in the compressing commercial photography market and the advantages of focusing your portfolio as well as your marketing approach.

Marvin E. Newman

The photography of Marvin E. Newman has been exhibited at the Art Institute of Chicago, The Philadelphia Museum of Art, The International Center for Photography, The Metropolitan Museum of Art, The Whitney museum and the Museum of Modern Art. He is the recipient of the Art Directors Gold Medal for Editorial Photography, his work has been featured in Life, Smithsonian, Sports Illustrated and Newsweek magazines. He is a past National President of The American Society of Media Photographers.

Andre LaRoche

Andre has a national set of clients including Chevrolet, K-Mart, Corning Glass, Buick, and Pontiac. Technical innovation and hard work allowed Andre and crew to create amazing imagery while allowing it to look effortless to the clients. Andre and his staff were asked by GM to develop the process that would allow automotive photography to be supplemented with 3D CGI created photorealistic images. The success of the project has led to them becoming a supplier of CGI art in the Detroit automotive scene.

John Dominis

Dominis joined the staff of Life magazine in 1950 to cover the Korean War. During that period his name became one of the most respected and recognized in the world of photography. He as won the White House Photographers Award for his work with John F. Kennedy. He has been photo editor for People and Sports Illustrated as well as a food photographer for a number of cookbooks.

Matt Herron

Matt Herron has been a photojournalist since 1962, and his pictures have appeared in virtually every major picture magazine. In 1965, he won the World Press Photo Contest. His work is in the permanent collections of the George Eastman House, The Schomburg Center for Research in Black Culture, and the Smithsonian Institution. At present, he directs Take Stock, a photographers’ picture agency.

Daniel Kramer

Daniel Kramer’s portraits and picture essays have been published in books and magazines such as Life, Fortune, Rolling Stone, and Vanity Fair. His iconic photograph on the cover of the Bob Dylan album Bringing It All Back Home earned him a Grammy nomination and was chosen by Rolling Stone and Entertainment Weekly as one of the 100 greatest album covers of all time.

Joyce Tenneson

Joyce Tenneson is the author of twelve books, including the best seller Wise Women, which was featured in a six-part Today Show series. She is the recipient of many awards, and in a recent poll conducted by American Photo magazine, readers voted Tenneson among the ten most influential women in the history of photography.

Al Satterwhite

Satterwhite started as a photographer at a major daily newspaper while still in high school. Since then his work has appeared in Fortune and Time as well as in advertising for Coca-Cola and Porsche. He has published four books on color and design and spoken at schools from coast to coast.

David Burnett

Burnett is a photojournalist with more than four decades of experience covering the news and tempo of our age. In February, 2006, he was awarded several major awards including First Place in Best of Photojournalism for a portrait of Joe Wilson and Valerie Plame.

Jay Maisel

With a career spanning 40 years, the award-winning Jay Maisel is renowned for his unforgettable images for advertising, editorial, and corporate communications. His pictures also appear in books and art collections.

Victor Skrebneski

Victor Skrebneski’s diverse body of work includes everything from such wildly inventive fashion images as the exclusive photography for Estee Lauder to starkly revealing portraits and haunting cityscapes.

Morton Beebe

Morton Beebe has covered the world, combining advertising assignments for his corporate clients — including Nikon, Chevron, and American Airlines — with editorial assignments for Travel & Leisure and National Geographic, among others.

Brian Beaugureau

Brian Beaugureau has been an advertising photographer in the Chicago area for nearly 20 years. Over the years, Brian has shot just about everything imaginable for a diverse client base. He enjoys shooting a variety of projects, whether it’s Crème Brulée, a motorcycle or a can of worms. ”Being able to shoot a variety of things really keeps things exciting and helps me stay fresh”. Brian has a great knack for taking his client’s visual ideas, and turning those ideas into reality in the finished piece. His strong sense of design, color and his technical expertise enable him to simplify and customize his approach to every project.

Joesph Pobereskin

Joseph Pobereskin is an award-winning photographer whose work has been published in more than 50 countries. While his photographic interests cover a broad spectrum, he specializes in Environmental Portraiture for top-level Advertising, Corporate & Editorial clients. In addition to his work making images, Mr. Pobereskin has been active in the photographic community advocating for photographers’ interests. He is a founder of Stock Artists Alliance, a trade association which promotes the interests of producers of Rights Managed stock photography, and he currently serves as President of ASMP’s New Jersey Chapter.

Stephen Johnson

Stephen Johnson is a photographer, designer and teacher. His photography explores the concerns of a landscape artist working in an increasingly industrialized world. His work has also concentrated on refining the new tools of digital photography and empowering individual artists to use these tools to express their ideas. Internationally recognized as a digital photography “pioneer,” Johnson’s photographs have been exhibited, published and collected in Europe, the US and Japan.

Robert Houser

After starting his career in adventure travel, Robert made the transition to portraiture in the mid 90’s. His work has begun to take advantage of the years he spent outdoors — utilizing more available light and taking executives into unexpected locations. His work has been published in Outside, BusinessWeek, Forbes, CFO.

Paul Elledge

Paul Elledge, whose clients include major advertising agencies, record companies, and corporations, has photographed numerous celebrities and executives. His work has been published in magazines such as Audubon, Men’s Health, Rolling Stone, TIME, Wired and many others. He has also directed TV commercials and music videos for such bands as Ministry, Anthrax, and the Levellers.

Lou Manna

Lou Manna is an award-winning Olympus Visionary photographer whose work has appeared in national ad campaigns, major magazines, and more than thirty cookbooks. After shooting for the New York Times from 1975 to 1990, he went on to establish his own Fifth Avenue studio. Lou recently authored his first book, Digital Food Photography.

Steven Gross

Steven Gross is known for his photojournalistic wedding photography, candid editorial, commercial, and portrait photography. His approach has caught the eye of ABC Nightline, Good Morning America, and PBS. His work has been featured in Esquire, The Wall Street Journal, and numerous publications both nationally and abroad.

Lou Jones

Jones is one of Boston’s most inspiring commercial and fine art photographers, known for his courage, creative skill, and humanity. He specializes in photo illustration and location photography for such clients as Federal Express, National Geographic, People, and Nike.

David Hume Kennerly

David Hume Kennerly won the Pulitzer Prize for Feature Photography in 1972 for his photographs of the Vietnam War. A former Newsweek contributing editor and currently a contributing editor to NBC News, Kennerly continues to travel the globe to produce insightful images of important historic events.

Chase Jarvis

Chase Jarvis is an acclaimed sports, lifestyle, and popular culture photographer. For 10 years he has been creating photography for brands like Volvo, Nike, Columbia Sportswear, REI, Patagonia, Jeep, Red Bull, and hundreds more.

Nick Vedros

Nick Vedros spends his time between commercial assignments, working on personal projects, and sharing his knowledge with photographers across North America. In 1997 he was invited by Canon to become an “Explorer of Light,” a group of only 60 photographers worldwide.

Robert Beck

As a staff photographer for Sports Illustrated, Robert Beck covers events like the Olympics, NHL, MLB, the PGA, and pro surfing. He’s also served as the senior staff photographer for Surfer magazine and a contributor to Life. His recent client list includes Adidas, Callaway Golf, Kodak, Nike, Nikon, Taylormade, and Spike TV.

Steve Grubman

Steve Grubman has captured just about every subject imaginable in his 35-year career. His clients include General Motors, BMW, Mercedes Benz, Chevrolet, Purina, Kraft, and others.

Michael Furman

Michael Furman’s life-long love of photography has led to a 30-year career working for top automotive clients, magazines, and books. His specialty is studio lighting and shooting classic cars such as Rolls-Royce, Cadillac, and Mercedes-Benz.