As a signed iTunes content provider, you can reach millions of music lovers and take advantage of some specialised marketing programmes designed to help you maximise your sales on iTunes.

Submit your content

Now you can get your content on the #1 download store and attract millions of new fans. The first step to selling your content on the iTunes Store is to submit it for consideration. Just complete the online application to get the process started or get answers to all your iTunes Store submission questions.

Market your content

You can become an iTunes affiliate and promote your music, TV programme or podcast from a Web site or via emails while earning commissions on iTunes Store sales for each referral. Sign up now by following the instructions on the iTunes Affiliates page.

Apple Retail Stores

When your content is added to iTunes, it is considered for inclusion in demo computers and in-store play at over 200 Apple Store locations worldwide.

iTunes Gift Cards

iTunes Gift Certificates are perfect for contests and giveaways, and they make great gifts. Choose an amount between £5 and £100. Certificates are available either printed or emailed to the recipient. You can also give them iTunes Gift Certificates which can be purchased from any Apple Store — online, by telephone and retail — or from branches of Argos, Asda, Carphone Warehouse, Comet, Currys, PC World, Phones 4U, Sainsbury’s, Tesco, WH Smith and Woolworths throughout the UK. Gift specific content to business colleagues, customers and fans using the gift feature within the iTunes Store. Simply select your content in the store, click on the “gift this music” link, and an email will be sent to the recipient with instructions on how to redeem their gift. 

iTunes Custom Codes

The iTunes custom code programme is a groundbreaking new promotional tool for content providers to distribute music and video content to fans and critics alike. Specific content can be tied to a code and distributed with total flexibility — whether via email, cards, flyers or other media. Ideal for record releases or TV launches, the programme is a perfect way to deveop a direct relationship with audiences and heighten awareness and sales of your content on iTunes.

iTunes Link Maker

Use the iTunes Link Maker to create direct web links to any content on iTunes. Use it to merchandise on your own website and via email.

iTunes RSS Feeds

iTunes RSS Feed Generator lets you get hourly updates to top albums, songs, featured content and more via RSS.

iTunes Widgets

Broadcast your tastes to the world with Publish to the Web. Your favourite iTunes iMixes can now be broadcasted to the world via your personal Flash-enabled website, blog or social networking profile. Or, subscribe to an iMix feed and use any standard newsreader to track updates of your favorite iMixes. Learn more today.

Tell-a-Friend

Tell-a-Friend is a viral email marketing tool built into iTunes to help you generate buzz and link fans directly to your artists and albums in iTunes. See how Sire Records used it to spread the word about the Von Bondies.