It’s so easy to 
switch to iPhone.

Coming from an Android phone? You’ll see how easy it is to switch from the moment you turn on your new iPhone. There’s a walk-through to get you started and an app that transfers your photos, contacts and more.

Move to iOS app

Transfer your photos and
contacts in a few simple steps.

Durability

If you want a phone that will last, this is it.

Privacy

Privacy. That’s iPhone.

Seamless

Everything just works.

Environment

More recovered and renewable materials.

Advanced cameras

You’ll get amazing photos and videos with iPhone.

Apple-designed chips

It’s all powered by the most advanced smartphone chips.

FaceTime and Messages

We’ve got the best ways to stay in touch.

App Store

Over a million free apps. Editorial curation,
so you can find your new favorite. And much more.

Which iPhone is right for you?

New iPhone 13 Pro

The ultimate iPhone.

View in AR

6.7″ or 6.1″

All-screen OLED display2 with ProMotion

Pro camera system

Telephoto, Wide, Ultra Wide

A15 Bionic chip

Fastest chip ever
in a smartphone

5G capable3

Up to 28 hours video
playback4

Compatible with MagSafe accessories

New iPhone 13

A total powerhouse.

View in AR

6.1″ or 5.4″

All-screen OLED display2

Advanced dual‑camera system

Wide, Ultra Wide

A15 Bionic chip

Faster than the competition

5G capable3

Up to 19 hours video
playback4

Compatible with MagSafe accessories

iPhone 12

As amazing as ever.

Buy

View in AR

6.1″ or 5.4″

All-screen OLED display2

Dual‑camera system

Wide, Ultra Wide

A14 Bionic chip

5G capable3

Up to 17 hours video
playback4

Compatible with MagSafe accessories

iPhone SE

Lots to love.
Less to spend.

Buy

View in AR

4.7″

LCD display

Single-camera system

Wide

A13 Bionic chip

4G LTE cellular3

Up to 13 hours video
playback4

MagSafe not-available