Everyone Can Create

A collection of project guides that bring creative expression to every subject.

Everyone Can Create teaches students new skills to develop and communicate ideas through video, photography, music and drawing on iPad. From quick introductory activities to skill-building project guides, teachers have a range of fun and meaningful ways to ignite creativity with any lesson, at any grade level.

See what’s new in the project guides

Why creativity matters.

After 40 years working alongside educators, we’ve seen — and research has shown — that creative expression leads to deeper student engagement. And when students are more engaged, they take more ownership of their learning. Students become better problem solvers, communicators and collaborators. They explore more and experiment more. They tell richer stories and find their own unique voices. They stretch their imaginations and make connections they might not otherwise make — and carry all these skills through everything they’ll do in school. And beyond.

See what real students have to say

Get creative with iPad.

Discover lesson ideas from Apple educators, designed to help you reimagine what’s possible with creativity on iPad.

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Use animated drawings and shapes in Keynote to tell your story or any story.

Get the Drawing project guide to learn how
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Engage your students by using green‑screen effects in your lessons.

Get the Video project guide to learn how
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Record your voice and layer sounds to share what you’re passionate about.

Get the Music project guide to learn how

Find the creative genius in every student.

Every student learns differently, finds inspiration in different places and communicates ideas uniquely. Designed with the help of educators and creative professionals, Everyone Can Create includes four project guides that introduce the fundamental skills and techniques of video, photography, music and drawing. Students use free apps available on any iPad and take advantage of the built-in camera, microphone, speakers, Multi-Touch display, VoiceOver and Apple Pencil. The project guides are supported with 30 Creative Activities for Kids as a quick entry to the types of skills developed within the project guides. And the Design Workbook helps students develop critical skills as they work through the phases of the creative process in building a final project.


Drawing encourages the mind to observe the world more closely, and consider how things are put together and how they work. It lets students articulate concepts that exist only in their imaginations, in ways words just can’t. Students will learn the fundamentals of balance and symmetry, shading, colour and texture, and build the skills they need to create anything from word art and portraits to logos and now motion graphics.


By exploring and capturing photos, students can better understand the realities of the world around them. Using the iPad camera and the Photos app, they learn to identify and frame compelling subjects, experiment with light and shadow, and explore all aspects of composition. They’ll use a variety of techniques to capture action shots, take a portrait, compose a collage and create animated GIFs.


Video gives students a powerful means of interpreting ideas, expressing their thoughts and informing, influencing and inspiring their audience. Using the iPad cameras and Clips or iMovie, students will explore composition, lighting, camera angles and creating special effects with green screen, and learn how to construct strong narratives through documentaries, live events and short films.


Music is a language we can all understand. Starting with the basics of recording your voice, students will gain new confidence to tell and enhance stories through music and sound. They’ll develop the skills they need to make original podcasts, drumbeats and songs while learning to use GarageBand on iPad.

Build creative expression into every lesson.

Everyone Can Create comes with two teacher guides — for early learners and for upper grades — that include over 300 lesson ideas to add engaging projects in math, science, literacy and literature, history and social studies, and coding. Rubrics that help teachers assess student work make it easy to integrate these projects into existing lessons.

Be inspired by champions of creativity around the world.

Follow @AppleEdu and #EveryoneCanCreate