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Today at Apple

Do more of what you love. Discover inspiring programs happening every day at Apple.

Genius Bar and Support

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Need help with Apple services or software?

Forgot your Apple ID or have another question? Quickly connect with an expert by phone, chat, or email.

Connect now

Need your Apple device repaired?

Cracked screen or other hardware issue? Make a Genius Bar reservation or visit an Apple Authorized Service Provider.

Set up a repair Manage reservations

Meet the Business Team

Whether you own a business or just use Apple products at your job, our Business Team can work with you to choose the right solutions.

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Personal Setup

We’ll get your new Apple product up and running, help you set up iCloud, and more — before you leave the store.

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