iCloud+ is the seamless and connected iCloud experience you love, with even more storage, privacy, and ways to stay connected with friends and family.
Over 50 brands worldwide offer products that are compatible with HomeKit and your Apple devices — with more and more on the way.
Trade in your iPhone, iPad, Mac, Watch or any other device for credit towards a new one, or recycle it responsibly for free with Apple Trade In.
Purchase your next iPhone from the Apple Store. Get answers about carriers, offers, payments, trade-in, setup, and more.
Apple is constantly improving the built-in technologies designed to keep your personal information safe.
Get credit towards iPhone SE (2022) when you trade in a smartphone. Make low monthly payments at 0% APR. Shop online with free shipping.
Get HK$200 - HK$2,600 off a new Apple Watch Hermès when you trade in an Apple Watch. 41mm or 45mm Stainless steel case, available with cellular + GPS.
Get HK$200 - HK$2,600 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. 49mm Titanium case and cellular connectivity. Buy at apple.com.
Get HK$200 - HK$2,600 off a new Apple Watch SE when you trade in an Apple Watch. Available with cellular and GPS connectivity. Buy at apple.com.
Get HK$300 - HK$5,800 off iPhone 13 when you trade in an iPhone 8 or newer. Buy now with free delivery.
Get HK$200 - HK$2,600 off a new Apple Watch Series 9 when you trade in an Apple Watch. Available with cellular and GPS connectivity. Buy at apple.com.
Apple Podcasts features millions of shows, personalized recommendations, access to subscriber-only content, and controls to customize your listening.
Get HK$300 - HK$5,800 off a new iPhone 15 or iPhone 15 Plus when you trade in an iPhone 8 or newer. Buy now with free shipping.
Get HK$300 - HK$5,800 off iPhone 15 Pro or iPhone 15 Pro Max when you trade in an iPhone 8 or newer. 0% financing available. Buy now with free shipping.
Get HK$300 - HK$5,800 off a new iPhone 14 or iPhone 14 Plus when you trade in an iPhone 8 or newer. Monthly payments available. Buy now with free delivery.
iPadOS 17 makes iPad more personal and capable, with a redesigned Lock Screen, interactive widgets, enhanced PDFs, and seamless sharing in Messages.
iOS 17 brings new features for more expressive communication, simplified sharing, and a new full-screen experience for your iPhone.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Learn about the Apple privacy technologies and controls designed to keep your devices and data secure.
Compare resolution, size, weight, performance, battery life, and storage of iPad Pro, iPad Air, iPad, and iPad mini models.
iPhone 15 Pro and iPhone 15 Pro Max. Titanium design. A17 Pro chip. Action button. 48MP Main camera. USB-C.
As a member of the iPhone Upgrade Program you can upgrade to a new iPhone after just six months or 12 payments. Upgrade now or visit an Apple Store today.
https://www.apple.com/hk/shop/iphone/iphone-upgrade-program/upgrade
The latest macOS offers the world’s best way to play — and add to — your collection of music, movies, TV shows, podcasts, and more.
Powerful. Beautiful. Durable. Check out the new iPhone 15 Pro, iPhone 15 Pro Max, iPhone 15, and iPhone 15 Plus.
iPhone 15 and iPhone 15 Plus. Dynamic Island. 48MP Main camera with 2x Telephoto. All-day battery life. USB-C. 6.1” and 6.7” sizes.