Featuring the new powerful M5 chip and comfortable Dual Knit Band, Apple Vision Pro seamlessly blends digital content with your physical space.

https://www.apple.com/hk/en/apple-vision-pro/

Final Cut Pro is packed with powerful intelligence features, making pro-quality video creation and editing easy on your Mac and iPad.

https://www.apple.com/hk/en/final-cut-pro/

iPhone 16e. 6.1” Super Retina XDR OLED Display. A18 chip. Long Battery life. 48MP Camera. Built for Apple Intelligence.

https://www.apple.com/hk/en/iphone-16e/

iPad Air features an 11- or 13-inch Liquid Retina display, M3 chip, 12MP Center Stage front camera, is built for Apple Intelligence, and supports Apple Penc...

https://www.apple.com/hk/en/ipad-air/

Pixelmator Pro is a powerful, easy-to-use image editor that brings professional tools and powerful AI features to everyone across Mac and iPad.

https://www.apple.com/hk/en/pixelmator-pro/

iPad Pro features the M5 chip with Apple Intelligence, all-day battery life, 11-inch or 13-inch display, Wi-Fi 7, 5G, and Apple Pencil Pro support.

https://www.apple.com/hk/en/ipad-pro/

iPhone 17. Center Stage front camera. Latest-generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colors.

https://www.apple.com/hk/en/iphone-17/

Choosing a cellular data plan on iPad gives you the flexibility to stay connected whenever you’re away from Wi-Fi.

https://www.apple.com/hk/en/ipad/cellular/

iCloud+ is the seamless and connected iCloud experience you love, with even more storage, privacy, and ways to stay connected with friends and family.

https://www.apple.com/hk/en/icloud/

iPad mini has an 8.3-inch Liquid Retina display, A17 Pro chip, supports Apple Pencil Pro and Apple Pencil (USB-C) and is built for Apple Intelligence.

https://www.apple.com/hk/en/ipad-mini/

The thinnest iPhone ever. With the power of the A19 Pro chip inside. The new Center Stage front camera. And Ceramic Shield front and back.

https://www.apple.com/hk/en/iphone-air/

It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.

https://www.apple.com/hk/en/iphone-16e/switch/

It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.

https://www.apple.com/hk/en/iphone-17-pro/switch/

It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.

https://www.apple.com/hk/en/iphone/switch/

It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.

https://www.apple.com/hk/en/iphone-17/switch/

It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.

https://www.apple.com/hk/en/iphone-air/switch/

iPad has an all-screen Liquid Retina display, the A16 chip and four color options. And it supports the Magic Keyboard Folio.

https://www.apple.com/hk/en/ipad-11/

Logic Pro is the ultimate music creation experience for Mac and iPad, with powerful features for songwriting, beat-making, editing, and mixing.

https://www.apple.com/hk/en/logic-pro/

iPhone 17 Pro. Exceptional performance. New Center Stage front camera. Ultimate pro camera system. Breakthrough battery life. A19 Pro chip.

https://www.apple.com/hk/en/iphone-17-pro/

The world’s best all-in-one desktop. Supercharged by M4 chip. With a 24-inch 4.5K display. Advanced camera and audio. Built for Apple Intelligence.

https://www.apple.com/hk/en/imac/

Purchase your next iPhone from the Apple Store. Get answers about carriers, offers, payments, trade-in, setup, and more.

https://www.apple.com/hk/en/iphone/buy/

Apple Fitness+ has something for everyone, from Strength to Meditation. With new workouts every week and personalized recommendations. Try it free.

https://www.apple.com/hk/en/apple-fitness-plus/

AirPods Pro 3 — The world’s best in-ear Active Noise Cancellation, heart rate sensing during workouts, and an improved hearing health experience.

https://www.apple.com/hk/en/airpods-pro/

Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.

https://www.apple.com/hk/en/iphone/

MacBook Air laptop with the superfast M4 chip. Built for Apple Intelligence. Lightweight, with all-day battery life. Now in a new Sky Blue color.

https://www.apple.com/hk/en/macbook-air/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/hk/en/mac/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/hk/en/macbook-pro/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/hk/en/imac/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/hk/en/mac-studio/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/hk/en/mac-mini/mac-does-that/