All you,
the time.

With a display that is always on, Apple Watch Series 5 is there for you like never before. Faces and complications let you see the information that matters most to you without raising your wrist. Cases are available in a range of materials engineered by Apple, including 100 per cent recycled aluminium1 and, for the first time, titanium. Match with any strap you please, and create a combination that is perfectly personalised, just for you.

Always-On Retina display.

You no longer need to raise your wrist or touch the screen to see the time or other information on your watch face, because the display never sleeps. So whether riding a bike, cranking out some crunches or counting the minutes in a meeting, all you need to do is glance to find the time or your workout metrics right there where you want them.

A screen as remarkable as the day is long.

To remain on all day with all-day battery life, hardware and software have to work in harmony.2 The display dims when your wrist is down, yet key features, like watch hands, remain visible at all times. Touching the face or raising your wrist brings everything back to full brilliance.

Customise your watch face every which way.

Any face can be personalised by selecting apps or shortcuts to features — what we call complications — that let you see more at a glance and do more with a touch. There are hundreds to tap into, and some faces, such as Infograph, can accommodate up to nine.

Every piece a aluminum.

We put as much thought into our materials as we do the technology they contain. The Apple watch case is made from 7000 series aerospace-grade aluminium that is lightweight, beautiful and now 100 per cent recycled — culled from the iPhone XR production process.

Strap in.

Apple Watch straps are designed to be easily interchangeable. They simply slide on and off, so you can effortlessly swap straps as you run from the gym to dinner with a client. Choose from elegant leathers, high-performance fluoroelastomer, flexible nylon weaves or metal straps if that’s your thing. With so many colours and clever clasps, your Apple Watch can feel like a whole new watch, over and over again.

Compass and location features.

In the last sentence "GPS works in conjunction with terrain data to tell you your current elevation – great for outdoor workouts.” Change en dash after “elevation” to an em dash

Apple Watch Studio Any case. Any strap.
Any style you want.
Your watch. Your way.

Now you can choose any Nike case and pair any
Nike strap for a style that’s actively you.

Apple Watch models.

Find the one that’s right for you