iPhone 13 Pro and 13 Pro Max. Huge camera upgrades. New OLED display with ProMotion. Fastest smartphone chip ever. Breakthrough battery life.
On 23 September, the rugged and capable Apple Watch Ultra and the most advanced AirPods ever arrive at Apple Store locations around the world.
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See all technical specifications for the MacBook Air with M2 chip.
See full technical specifications for iPad Pro — resolution, size, weight, battery life and storage capacity — for Wi-Fi and Wi-Fi + Cellular models.
View all technical specifications for iPhone 14 Pro and iPhone 14 Pro Max.
See what makes each Mac notebook and desktop computer different. And find the one that’s perfect for your life, your work and your budget.
Buy iPad accessories. Get the most from your iPad with cases, covers, Beats headphones, Bluetooth keyboards and more.
View all technical specifications for iPhone 13 and iPhone 13 mini.
AirPods feature high-quality sound, voice-activated Siri, an available wireless charging case and free personalised engraving.
View all technical specifications for iPhone 14 and iPhone 14 Plus.
Apple Magic Keyboard, Magic Mouse 2, Magic Trackpad 2. Redesigned to be fully rechargeable and even more of a joy to use.
MacBook Air — supercharged by the M2 chip — features all-day battery life and an all-new design with 13.6″ Liquid Retina display and 1080p HD camera.
Over 50 brands worldwide offer products that are compatible with HomeKit and your Apple devices — with more and more on the way.
View all technical specifications for AirPods (2nd generation).
View all technical specifications for AirPods Max.
Pro Display XDR. A new 32-inch Retina 6K display with extreme brightness, contrast, colour accuracy and HDR that transforms the way you work.
AirPods Max combine high-fidelity audio with industry-leading Active Noise Cancellation, Adaptive EQ, spatial audio and free engraving.
AirPods deliver an unparalleled wireless headphone experience, from magical setup to high-quality sound. Available with free engraving.
Maximise the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone and iPad.
Powerful. Beautiful. Durable. Check out the new iPhone 14 Pro, iPhone 14 Pro Max, iPhone 14, iPhone 14 Plus and iPhone SE.
Get the iPhone 12 from Apple. Shop online with free shipping.
View all technical specifications for iPhone SE.
Our built-in features suit many hearing needs. Whether you’re deaf or simply enhancing your audio, find features for you to make something wonderful.
The new iPad Pro has the M1 chip, 12.9-inch Liquid Retina XDR display, 11-inch Liquid Retina display, 5G support and new camera with Centre Stage.
View the technical specifications for Mac mini, see what comes in the box, explore configuration options and read a list of recommended accessories.
The new MacBook Pro. Incredible performance with the M1 Pro or M1 Max chip. Amazing battery life. And a 14″ or 16″ Liquid Retina XDR display.
13-inch MacBook Pro laptop supercharged by M2 chip. With all-day battery life and a gorgeous Retina display. Select a model or customise your own.
iPad keyboards provide a great typing experience, full-sized keyboard and durable protection for your iPad.
HomePod mini delivers room-filling sound, is an intelligent assistant and helps you control your smart home. View all technical specifications.