Augmented reality on iOS and iPadOS transforms how you work, learn, play and connect with the world around you. And this is just the beginning.
Check lists of current macOS features, and find out instantly whether a particular feature is available in your region or language.
iOS and iPadOS have so many amazing features. Find out which ones are available on iPhone and iPad in your country or region.
Maps is packed with smart features that make getting to and getting the most out of your destination fast and easy.
Wallet is an app that can store your eligible credit and debit cards, loyalty cards, boarding passes, tickets, car keys and more.
All cards can be used on the iTunes Store, App Store, iBooks Store and Mac App Store and towards Apple Music memberships. You can select a gift card design ...
AirPods Max combine high-fidelity audio with industry-leading Active Noise Cancellation, Adaptive EQ, spatial audio and free engraving.
HomePod mini. A smart speaker with room-filling sound. An intelligent assistant that helps you control your smart home. 100% private and secure.
AirPods Pro (2nd generation) — Adaptive Audio, up to 2x more Active Noise Cancellation, Transparency mode and Personalised Spatial Audio.
Clinicians and nurses can deliver the best care when they have powerful, intuitive tools. See how our products are transforming healthcare.
Easily locate your Apple devices, items with an AirTag, compatible third-party products, and friends and family — all with the Find My app.
The 27-inch 5K Retina Studio Display is the perfect Mac creative partner — with a 12MP Ultra Wide camera, three studio-quality mics and six speakers.
AirPods (3rd generation). Personalised Spatial Audio, Adaptive EQ, longer battery life, and sweat and water resistance.
Every Apple device includes powerful, intuitive apps to help you create, connect and get things done on Mac, iPad, iPhone and more.
More answers to your questions about Apple and the environment.
Pages lets you create stunning documents on a Mac, iPad or iPhone — or a PC using iWork for iCloud. And it’s compatible with Apple Pencil.
Members of LA’s Koreatown Run Club and New York’s Old Man Run Club join forces to take on The Speed Project.
Apple is constantly improving the built-in technologies designed to keep your personal information safe.
If you have a speech disability or prefer to connect without using your voice, these built-in features give you more ways to communicate, your way.
With built-in features for a range of vision needs, you can customise your display, control your devices and navigate your surroundings your way.
Do more using Mac with other Apple devices. Make phone calls, send text messages, hand off files, copy and paste, and automatically unlock your Mac.
Apple products and services have built-in features for a range of mobility needs, so you can control your devices in the ways that work best for you.
Maximise the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone and iPad.
Built-in features for a range of cognitive needs can help you streamline tasks and make your day-to-day easier in the ways that work best for you.
Learn about the Apple privacy technologies and controls designed to keep your devices and data secure.
See how Apple products and apps help healthcare providers streamline their work, deliver better care and conduct medical research.
Find out how to install and deploy Apple technology in your school.
Our products and services have built-in features that can enhance the sounds you hear, or help you stay connected without hearing a sound.
Motion is a powerful motion graphics tool that makes it easy to create 2D, 3D and 360° titles; fluid transitions; and realistic effects in real time.
We’re continually designing new features and parental controls to help make sure children use their devices in the ways their parents want them to.