• 1.0 out of 5 stars

    Design flaw along the edges.

    • Written by Rob K from Chicago

    I’m on my 3rd case now, and they have all developed a strange serration along the open edge, right where my right hand touches the case with the flap folded back. It makes for a soft but nonetheless uncomfortable serrated knife-like edge. I don’t know if it’s from being stretched as I type, or my skin's pH balance, but the formation of tiny serrations along the edge in the exact sample place on 3 examples leads me to believe there’s a defect in the material used to seal the edge.

    2 of 2 people found this useful

  • 3.0 out of 5 stars

    Lack of colors, is not leather, and magnets are iffy

    • Written by Rob C from Atlanta

    I like this case for its simplicity. It is durable and tough enough to withstand scratches etc.
    However, where the colors? my 10.5" has four different Apple branded screen covers in four different colors so I can swap out based on my mood. Choices here are dull gray, pink, and dull white.

    Second, not leather. Is a bit slippery in the hands and has also just slid out of a bag sitting on the edge of my bed. Luckily I have carpet in my bedroom. And since not leather, has a spongy plastic feel. I don't mind that, but leather always has a better texture and will not show smudges, etc. I have fingerprints all over the case. Facetious, yes. But at $79, I can be that way.

    Third, this new attachment style is great and all but I feel is a design misstep. Because although they went and solved how you pair, store, and charge the Apple Pencil......they did it in a design locked way. No matter whether I buy the Apple Pencil 2 or not, I have to accept this new design. I don't much care for protecting the back of my iPad. I use it in the house and at work and I am not particularly clumsy. I have never dropped any of my iPads.
    The problem is that the magnets on this new back design are not strong enough. There have been moments where I would tri fold the case to set it down on the table in an upright posture and the 11" thing just dropped right out of the case. I get that it shifts around because these magnets are not latching like the previous three gens, but still....

    So, I guess with Angela leaving they are abandoning any fashion sense with the iPad and turning it into another one of their charcoal dull gray product lines where engineers solve problems some people didn't need solved.

    1 of 1 people found this useful

  • 1.0 out of 5 stars

    Worst Apple product I've ever bought

    • Written by Skye W from Seattle

    I've been an Apple customer for 30 years, and this is the first item ever that I'm returning out of pure disdain. I was on the verge of returning the iPad Pro itself, until I took it out of the Folio again to use it and realized it wasn't the iPad that felt awful, it was the Smart Folio. It's sharp, the two sides together add quite a bit of thickness, the magnets are iffy at best and it'd slide out in certain situations which worried me. I'm coming from an Air 2 with just the basic Smart Cover, which never had any of these problems. I'm returning it without a clear replacement strategy since they don't offer a Smart Cover for this model, but I know I'll need something that functions as a basic cover and stand and will be shopping 3rd party I guess. Terrible, just terrible — and the price! $80 for what feels like extremely cheap materials compared to my old Air 2's Smart Cover even, is flat out insulting.

    3 of 3 people found this useful

  • 1.0 out of 5 stars

    iPad fell out and smashed

    • Written by Ed V from Brighouse

    It doesn't protect the edges of the iPad at all. And mine fell out of the cover and smashed the screen. Also, cheaper plasticky finish compared to the cases for the old iPad. I'd look for a third party one.

    1 of 2 people found this useful

  • 2.0 out of 5 stars

    NIce case, poor value

    • Written by Michael H from Calgary

    Look, the case is nice. Fits the iPad perfectly, covers the front and back via magnets, and allows the pencil to clip easily.

    $120cdn for this? Are you joking? This case is worth $50 AT BEST.

    I'm all Apple all the time. I make a point to buy first party accessories as they're typically great. But this.. this thing is just not worth it. At all.

    1 of 2 people found this useful

  • 5.0 out of 5 stars

    What I like, would like, and don’t like

    • Written by James O from Cornwall

    It took some time to finally decide on this smart folio cover, but what it finally came down to is it’s easy to take off. The new iPad Pro is a beautiful device and it feels good in the hands, so I like to hold it “naked” without the cover, so having one that removes easily is a plus. It does it’s job compensating for the camera bump, working as a stand and protecting the screen when I need it to, and off and out of the way when I don’t. And an unexpected perk, the back is magnetic so it sticks to my metal document holder and is strong enough to hold the weight of the iPad, making it possible to mount the iPad in portrait mode when in desktop mode with my BT Smart Keyboard. I give it 5 stars for design, but that doesn’t justify the ridiculous price, however. I already spent a lot of money for the iPad, don’t make me pay so much money for an ACCESSORY, which as good as it is, is by no means a remarkable piece of kit. One of the things I don’t like about Apple, the price of accessories. Comes off as a slap in the face to those of us who support the brand. Oh, and now that I’ve bought one, I’m sure it’s going to come out in some more interesting colours this spring.

  • 2.0 out of 5 stars

    Has begun to fall apart completely.

    • Written by J W from Littleton

    The previous Smart Covers and cases I’ve had for previous iPads have all lasted at least a couple of years, but this one is already beginning to feel like it’s on the way out. I liked this case to begin with, but the materials feel non- durable after a few months of normal use.

    Quite disappointed.

    5 of 6 people found this useful

  • 1.0 out of 5 stars

    Stay away from this cover if you want any protection for your iPad

    • Written by Cynthia L from Homewood

    The cover gives no side protection and no protection of the pen. The pen bumps off easily and with no side protection, A side impact damages the IPad casing and screen. It is nothing like the prior leather IPad case. I have had two prior IPad versions with 2 prior apple cases. Both of the prior cases covered all sides of the iPad and protected it from falls/drops. I had accidentally dropped mine more than once and had no issue. Not so fortune with this one. Based on my history of no breakage, I mistakenly did not purchase Apple Care. It is insanely expensive to repair. Don't be fooled. This does not protect your iPad from anything more than a scratch.

    3 of 4 people found this useful

  • 1.0 out of 5 stars

    Low protection

    • Written by Julie E from Kingston

    It looks great, but the protection is low. I have had iPads since the beginning and always bought apple covers
    Now I am booking at a screen replacement because there is no protection around the edges of the screen
    Very disappointed and rather out of pocket

    6 of 7 people found this useful

  • 1.0 out of 5 stars

    Embarrassing design

    • Written by Zlatko B from Romford

    It is literally painful experience handholding iPad with this Smart Folio on.
    - Sharp edges
    - Ergonomics = 0
    - Protection = 0
    - Design = 0

    5 of 8 people found this useful

  • 3.0 out of 5 stars

    Doesn’t replace SamrtCover

    • Written by Victor C from Miami Beach

    No way to have SmartCover minimalistic experience anymore. iPad Pro 11 + SmartFolio sandwich feels thick almost like Microsoft Surface.
    Feels like downgrade for me. Hope somebody will knock off the SmartCover concept for the iPad Pro 11

    0 of 1 people found this useful

  • 1.0 out of 5 stars

    waste your money

    • Written by Tung D from Bronx

    If you have money and you don't know what to do. otherwise NO

    5 of 11 people found this useful

  • 4.0 out of 5 stars

    Great case.

    • Written by Aaron B from Edson

    I have read a lot of reviews for this case before purchasing one myself and I am rather annoyed that the majority of reviews I have read seem to express disappointment in this case. People complain that the edges of the case are sharp, the material is cheap, and that Apple is stealing your money with this case. I beg to differ. This case works well with the 2018 iPad Pro and compliments its sleek design. If you do not want the keyboard folio case that Apple has to offer, this case is one that will work well for you.

    0 of 1 people found this useful

  • 1.0 out of 5 stars

    Painful edges, heavy, cant stand iPad without theyboard sticking out

    • Written by NICK P from TORONTO

    This case fails on many levels - soooo not worth the 279$ + taxes! The edges super sharp and are cutting into my fingers. The back is slippery and the keys stick out the back making it super distracting and uncomfortable to hold. Will repeate the edges are so sharp you will not be able to hold the iPad without some ongoing pain, this is the least comfortable tablet case i’ve used, very surprised apple released this. Typing is great on it, but they removed the ability to stand up the iPad without the keyboard sticking out, so it’s a major space waster (usually ipads are great for presenting material and videos, but you can’t fold the keyboard away while standing it up, so now it’s always taking up the space as a small laptop / and the keys look more distracting than just being able to see your content. I’m returning this before it cuts my fingers right open, and waiting for the Logitech slim combo to be released for the 11 inch iPad Pro., and also this thing makes a lightweight iPad now feel really heavy. honestly I just take it off most of the time

    8 of 18 people found this useful

  • 1.0 out of 5 stars

    Wish i could show a Pic, No protection, worn out after a month. Disapointed

    • Written by Matthew C from Plainfield

    I ALWAYS use an Apple case for my iPad's. They just always feel like quality, and always fit well...except this one. This one is horrible, and after only a little over a month of use, it looks WAY worse than my 9.7 Pro's case (which was 1 year old). The material is cheaper, no doubt, I could feel the difference as soon as i touched it. The protection, is a joke, magnets are not strong enough. I dropped my iPad from about 4 feet, and of course, it landed on the corner. The case popped off, and the iPad took the entire impact. Screen and body destroyed. I haven't broken an iPad screen in the 10 years I've owned them, ever, and yes i have dropped them a few times. The iPad is flimsy, but this case is useless.

    11 of 14 people found this useful

  • 1.0 out of 5 stars


    • Written by Varnado F from Fort Riley

    I cannot believe how bad this product is. There is no drop protection at all. Apple should be ashamed of themselves for putting an $80 price tag on this clunker. Poor, poor design.

    16 of 20 people found this useful

  • 4.0 out of 5 stars

    Works as advertised

    • Written by Pearlyn S from Sengkang

    Unlike numerous reviews here, I, for one, am glad that the folio is not made in leather. It is unnecessary to butcher a sentient being just for the purpose of aesthetic reasons. I am dead sure that leather does not give it any extra protection either.

    Although this folio does not shield the edges, it is sleek, simple and clips on to the back of the iPad Pro easily. I would recommend it for users that do not use their tablet on rough terrains.

    Also, I couldn't care less if there is an Apple logo at the back of the case.

    1 of 2 people found this useful

  • 1.0 out of 5 stars

    Dang, I really wanted to like this cover...but it stinks

    • Written by Forest K from Boulder

    So, please hear me out. I'm a total Apple fan-man...? Our family is totally Apple in every way. When I upgraded from my iPad Pro 9.7" to the new 11" model I was so stoked. And, like with the 9.7", I went ahead and purchased the smart folio/cover for the 11" Pro. When I first put it on, I was like...okay, this seems sort of adequate...cool lines and I can see all edges of the iPad...let's try it out. Not 3 days into having my brand new iPad, trying to negotiate closing the cover (the magnets are pretty strong and stick to each other very well when you have the cover flipped to the backside), the darn thing slipped out of my hands and down to the floor. The old cover would've been fine as it protected the corners quite well - for small falls like this one. Well, hello new corner-ding on my brand-spanking-new-iPad. All I have to say is that Apple designed this cover as a museum piece and it's not all that functional or protective - at all! So, I'm putting on a $20 cover that protects the corners of the iPad - the most vulnerable areas. Why Apple didn't have this folio protect the corners is beyond me. Save yourself the $80 and buy a highly rated cover/folio from another vendor. Lame on you Apple for this very poor design.

    13 of 15 people found this useful

  • 1.0 out of 5 stars

    No protection

    • Written by Josephine L from Hackensack

    Do not buy, it just pops off the iPad when dropped. There is no protection, there are better alternatives, which I purchased elsewhere. This will be going back.

    10 of 14 people found this useful

  • 1.0 out of 5 stars

    Save your money

    • Written by Ivor G from Austin

    This is the least useful piece of junk. It provides no protection whatsoever to the iPad it covers. For $70 plus Apple should do better. Accidentally drop your iPad in this thing and you can expect the corners of your $1000 device to get trashed. Mine did. Why did I buy it? Well because at the time I thought it was better than nothing. Which.....at the time...the only option was just this worthless thing or nothing at all. My recommendation to you readers...don't make the same mistake I did. Buy a sleeve or wait until someone who knows what they are doing designs a case that actually protects the product. At the moment....that someone is NOT Apple.

    7 of 9 people found this useful