Augmented reality on iOS and iPadOS transforms how you work, learn, play, and connect with the world around you. And this is just the beginning.
Check lists of current macOS features and find out instantly whether a particular feature is available in your region or language.
iOS and iPadOS have so many amazing features. Find out which ones are available on iPhone and iPad in your country or region.
Learn how to set up and use your Apple Watch. Apple experts can help you use watchOS, connect to iPhone, and use the Apple Watch app.
Learn how to set up and use your iPhone. Apple experts can help you troubleshoot issues, connect to wireless networks, and use iPhone apps.
Maps is packed with smart features that make getting to and getting the most out of your destination fast and easy.
Introducing the Apple Research app. Now you can contribute to groundbreaking research studies simply by using your Apple Watch and iPhone.
AirPods Max combine high-fidelity audio with industry-leading Active Noise Cancellation, Adaptive EQ, Spatial Audio, and free engraving.
HomePod mini. A smart speaker with room-filling sound. An intelligent assistant that helps you control your smart home. 100% private and secure.
Wallet is an app that can store your credit and debit cards, transit cards, event tickets, car keys, driver's license or state ID, and more.
AirPods Pro (2nd generation) — Adaptive Audio, up to 2x more Active Noise Cancellation, Transparency mode, and Personalized Spatial Audio.
Clinicians and nurses can deliver the best care when they have powerful, intuitive tools. See how our products are transforming healthcare.
Easily locate your Apple devices, items with an AirTag, compatible third-party products, and friends and family — all with the Find My app.
The 27-inch 5K Retina Studio Display is the perfect Mac creative partner — with a 12MP Ultra Wide camera, three studio-quality mics, and six speakers.
AirPods (3rd generation). Personalized Spatial Audio, Adaptive EQ, longer battery life, and sweat and water resistance.
Every Apple device includes powerful, intuitive apps to help you create, connect, and get things done on Mac, iPad, iPhone, and more.
Apple Card is a credit card designed to support your financial health through smarter tools and greater transparency.
More answers to your questions about Apple and the environment.
Pages lets you create stunning documents on a Mac, iPad, or iPhone — or on a PC using iWork for iCloud. And it’s compatible with Apple Pencil.
Members of L.A.’s Koreatown Run Club and New York’s Old Man Run Club join forces to take on The Speed Project.
Apple is constantly improving the built-in technologies designed to keep your personal information safe.
If you have a speech disability or prefer to connect without using your voice, these built-in features give you more ways to communicate, your way.
With built-in features for a range of vision needs, you can customize your display, control your devices, and navigate your surroundings your way.
Apple products and services have built-in features for a range of mobility needs, so you can control your devices in the ways that work best for you.
Our products and services have built-in features that can enhance the sounds you hear, or help you stay connected without hearing a sound.
Do more using Mac with other Apple devices. Make calls and send texts, use iPhone as a webcam, hand off files, and automatically unlock your Mac.
Built-in features for a range of cognitive needs can help you streamline tasks and make your day-to-day easier in the ways that work best for you.
Maximize the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone, and iPad.
Apple Pay is a safe, secure, and private way to pay. And Apple Pay Later gives you the flexibility to pay over time for purchases on iPhone or iPad.
Learn about the Apple privacy technologies and controls designed to keep your devices and data secure.