Apple Intelligence and Siri

Introducing Siri AI.
Truly helpful. Truly yours.

New Apple Intelligence features coming this fall.
Siri AI coming in English later this year.

iPhone 17 Pro, Silver, displaying Siri mode in Camera app to describe a photo, surrounded by cards featuring different Apple Intelligence features

Introducing the next generation of Apple Intelligence and Siri. Truly helpful AI that’s centered around you and your needs. Integrated into your apps, grounded in your context, and private at every step. Coming later this year.

Explore what’s new for Apple Intelligence.

Siri AI

Your AI assistant.
More personal. More powerful.

Siri AI is powered by Apple Intelligence and more helpful than ever.1 Get more done every day with richer answers, natural conversations, and a new, dedicated app.

Siri AI coming in English later this year.

Visual Intelligence

Learn about what’s in front of you and on your screen.

Visual Intelligence is even more helpful in the moment, now in the camera and coming to Mac and iPad.3

Photos and images

Perfect your photos. Power your creativity.

Improve your compositions with intuitive and intelligent editing tools in the Photos app. You can reframe your shot after it’s taken, extend its edges, and remove distractions. In Image Playground, generate and modify images in virtually any style, including photorealistic.

Communication

A powerful way with words.

Apple Intelligence makes everyday communication effortless — helping you strike the right tone, proofread your work, provide relevant info during calls, and translate languages.

Productivity

Quick wins. All day.

Keep your browsing more organized and timely with Safari enhancements. Create useful shortcuts with ease, update passwords with just a tap, and find relevant emails faster than ever.

Apple Intelligence and Siri AI features And so much more.

Accessibility.

VoiceOver describes your physical surroundings and onscreen content in richer detail. Magnifier zooms in so you can ask about what’s in frame. Accessibility Reader cleans up text for easier reading. Voice Control is more flexible so you can interact with apps in your own words with less to memorize.

Smarter Home.

Apple Intelligence in the Home app unlocks new capabilities, like combining related activity notifications,7 describing what happened in a selection of HomeKit Secure Video footage before you watch,8 and using AI to search for a clip based on what happened.9

Genmoji.

Create high-quality Genmoji to match the moment.

Workout Buddy.

Get deeper insights and more data-rich motivation with enhancements in Workout Buddy. Train even without your iPhone nearby. And Workout Buddy is now available in Spanish.10

Great powers come with great privacy.

Apple Intelligence is designed to protect your privacy at every step. It’s integrated into the core of your iPhone, iPad, and Mac through on-device processing. So it’s aware of your personal information without collecting your personal information. And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.

Private Cloud Compute

  • Your data is never stored
  • Used only for your requests
  • Verifiable privacy promise

Experience Apple Intelligence.

Find the right iPhone, iPad, or Mac for you.

Apple Intelligence is compatible with these devices.

Apple Software Developers Kit icon

New possibilities for your favorite apps.

The Foundation Models framework, along with App Intents, APIs, and frameworks, is built with privacy at the center. Any app can tap into the on-device models that power Apple Intelligence, and the features you build work offline. And it’s all at no cost per request. App developers can easily integrate features like Siri, Writing Tools, and Image Playground.

Learn more about developing for Apple Intelligence