The ultimate over-ear personal listening experience — in five fresh colours and fast charging with USB-C.
View all technical specifications for AirPods Max.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max.
Apple Magic Keyboard, Magic Mouse 2, Magic Trackpad 2. Redesigned to be fully rechargeable and even more of a joy to use.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation and AirPods Max.
See what makes each Mac laptop and desktop different. And find the one that’s perfect for your life, your work and your budget.
Compare Mac mini (M4) with other desktops like Mac Studio (M4 or M3) and iMac 24-in (M4, two ports). Find the one that’s perfect for you.
Compare Mac Pro with other desktops like Mac Studio and Mac mini. Find the one that’s perfect for you.
Compare the MacBook Pro 14-in (M4) with other laptops like the MacBook Pro 14-in (M4 Pro or M4 Max) and MacBook Pro 16-in (M4 Pro or M4 Max). Find the one t...
Compare the iMac 24-in (M4, two ports) with other desktops like the iMac 24-in (M4, four ports) and Mac mini (M4). Find the one that’s perfect for you.
See what makes each Mac laptop and desktop different. And find the one that’s perfect for your life, your work and your budget.
Compare the Mac Studio with other desktops like the Mac mini and Mac Pro. Find the one that’s perfect for you.
AirPods deliver an unparalleled wireless headphone experience, from magical setup to high-quality sound. Available with free engraving.
AirPods Pro 2 — Pro‑level Active Noise Cancellation, Adaptive Audio, Transparency, Personalised Spatial Audio and a total hearing health experience.
Browse and purchase iPhone accessories to enhance your iPhone experience. Protect your iPhone with snug-fitting cases and armbands. Talk and listen easily w...
Use the site map to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch and more.
View all technical specifications for AirPods Pro 2.
Get £20 – £320 off a new Apple Watch Hermès Ultra 2 when you trade in an Apple Watch. Buy now at apple.com.
https://www.apple.com/uk/shop/buy-watch/apple-watch-hermes-ultra
Get £20–£320 off a new Apple Watch SE when you trade in an Apple Watch. Buy now at apple.com.
Get £20 – £320 off a new Apple Watch Hermès Series 10 when you trade in an Apple Watch. Buy now at apple.com.
See all the technical specifications for the 14- and 16‑inch MacBook Pro with the M4, M4 Pro and M4 Max chips.
Get £20–£320 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. Buy now at apple.com.
Get £20 – £320 off a new Apple Watch Series 10 when you trade in an Apple Watch. Buy now at apple.com.
iOS 18 brings deeper customisation, new ways to connect, easier-to-find photos and support for Apple Intelligence.
Watch the latest Apple event stream, and check out the archive of special event announcements for our products and services.
Apple empowers your health with intuitive features backed by science. Get helpful insights. Every health feature is designed to protect your privacy.
Designed for Apple Intelligence. Discover the new iPhone 16e along with iPhone 16 Pro, iPhone 16 and iPhone 15.
AirPods 4. Iconic. Now supersonic. Updated fit for all‑day comfort, a transformed audio experience and the option for Active Noise Cancellation.