We’re committed to bringing our entire carbon footprint to net zero by 2030 through innovations in materials, clean energy and low-carbon shipping.
Pro Display XDR. A new 32-inch Retina 6K display with extreme brightness, contrast, colour accuracy and HDR that transforms the way you work.
The 27-inch 5K Retina Studio Display is the perfect Mac creative partner — with a 12MP Ultra Wide camera, three studio-quality mics and six speakers.
Use the site map to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch and more.
By 2030 we aim to make all our products carbon neutral through recycled and renewable materials, clean energy, and low-carbon shipping.
Compare specs for the latest Apple Watch models: Apple Watch Ultra 2, Apple Watch Series 9 and Apple Watch SE.
HomePod mini. A smart speaker with room-filling sound. An intelligent assistant that helps you control your smart home. 100% private and secure.
Introducing Apple Watch Ultra 2. Rugged and capable, the brightest Apple display, carbon-neutral case and strap combinations, and new strap colours.
Powerful. Beautiful. Durable. Check out the new iPhone 15 Pro, iPhone 15 Pro Max, iPhone 15 and iPhone 15 Plus.
The Lost Voice film follows a young girl’s journey to find a missing voice, narrated through Apple’s accessibility feature, Personal Voice.
Our most capable chip in a smartwatch ever. A magical way to interact with your Apple Watch. And a display that’s twice as bright.
View all technical specifications for AirPods (3rd generation).
View all technical specifications for AirPods Pro (2nd generation).
A superpowerful chip. A superstar camera. A leap in battery life. A fast 5G connection. A pocket-size 4.7” design.
Apple is constantly improving the built-in technologies designed to keep your personal information safe.
With CarPlay, get directions, play music and more on your car’s built-in display. And use digital car keys to unlock and start your car with iPhone.
We’re taking action to address systemic racism by expanding opportunities for communities of color. Because an equitable world is a better world.
Maximise the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone and iPad.
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
https://www.apple.com/uk/apple-watch-series-9/why-apple-watch/
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
https://www.apple.com/uk/apple-watch-ultra-2/why-apple-watch/
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
When you wear Apple Watch, you get a fitness partner, meaningful health insights, safety features and a connection to what you care about most.
Maps is packed with smart features that make getting to and getting the most out of your destination fast and easy.
AirPods Pro (2nd generation) — Adaptive Audio, up to 2x more Active Noise Cancellation, Transparency mode and Personalised Spatial Audio.
Apple Watch SE has powerful connectivity, fitness, health, and safety features and is available in three case colours. Now a better value than ever.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
It’s quick and easy to switch from Android to iPhone. Trade in your smartphone for credit. And transfer your stuff with a few taps.
iPhone 15 and iPhone 15 Plus. Dynamic Island. 48MP Main camera with 2x Telephoto. All-day battery life. USB-C. 6.1” and 6.7” sizes.