The first fitness service powered by Apple Watch
Get 3 months free when you buy an Apple Watch.**
Apple Watch straps are available in a variety of styles and sizes.
First, you’ll need to choose a case size and strap style to see which strap sizes are available with that combination. The strap you choose will specify the maximum and minimum wrist size. To get the correct strap size, we recommend that you precisely measure around your wrist.
If you choose a Solo Loop strap, you will need to use the sizing guide to find your exact size. When you shop for Solo Loop straps, there are step-by-step instructions to help you measure your wrist using a printable tool or household objects so that you can find the correct size.
The GPS + Cellular model allows you to stay connected to the people and information you care about with just your Apple Watch. With a data plan you can send and receive text messages, answer phone calls, receive notifications, and stream Apple Music and Apple Podcasts without needing your iPhone nearby.
With the GPS model, you must be connected to your iPhone via Bluetooth or Wi-Fi to send and receive text messages, answer phone calls and receive notifications. The built-in GPS works independently of your iPhone for distance, pace and route mapping in workouts.
While service plans vary by network provider,* many offer free or special trials for Apple Watch. Contact your provider for more details.
* Apple Watch GPS + Cellular does not support international roaming. But you’ll still be able to complete a call to emergency services almost anywhere in the world. Just press and hold the side button on Apple Watch Series 7 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) models and you’ll be connected to the help you need, even if you’re nowhere near your iPhone.
Apple Watch Series 7, Apple Watch SE and Apple Watch Series 3 require iPhone 6s or later with iOS 15 or later. Apple Watch is only compatible with iPhone.
Features are subject to change. Some features, applications and services may not be available in all regions or all languages.View complete list
Whether you buy online or in an Apple Store, it’s easy to transfer your data and set up your new Apple Watch. Apple Watch content backs up automatically to your companion iPhone, so you can restore your Apple Watch from a backup. When you back up your iPhone, it includes your Apple Watch data.
Discover all the amazing things your new Apple Watch can do with the help of an Apple Specialist. After your Apple Watch ships, you’ll receive an invitation to schedule a free one-to-one online session where you can cover the topics of your choice. To get the most out of your time, use our online guides to transfer your data to your new Apple Watch before your session.
Once you’ve selected your Apple Watch, you can choose to pay in full or spread the cost and pay monthly with financing for qualifying customers. We also accept Apple Pay, most credit and debit cards, PayPal and Apple Store Gift Cards.
If you would like to pay monthly with financing, simply choose your product, add to your bag, and at checkout you will be able to learn more and apply.
You can also get credit towards a new Apple Watch if you trade in your old one. If it’s not eligible for credit, we can recycle it for free.
Not all payment options are available on all products.
Apple Trade In makes it easy to get credit toward the purchase of your next Apple Watch. Simply answer a few questions about your device. Based on what you tell us, we’ll provide an estimated trade-in value. If you pay monthly, we’ll apply the value as an instant credit to lower the monthly payments of your new Apple Watch. If you pay in full, we’ll credit your payment method after we receive your trade-in. If it’s not eligible for credit, you can recycle it for free.
Once you accept the estimated trade-in value quote, we'll ship you a free, trade-in kit. When we receive your trade-in, we'll verify its condition and if everything checks out, your trade-in will be complete. If your device doesn’t match the condition you described, you’ll receive an email with next steps. If you paid in full and the value of your device was more than the cost of your new Apple Watch, you’ll receive an Apple Gift Card by email with the remaining amount.
The online trade-in process generally takes 2-3 weeks.
You can also trade your device in at an Apple Store at the point of purchase, however the trade-in value in store may be different from the estimated trade-in value you received online.
Every Apple Watch and Apple Watch Nike comes with one year of hardware repair coverage through its limited warranty and up to 90 days of complimentary support.
With AppleCare+, your coverage is extended to two years. You’ll have 24/7 priority access to Apple Support, Apple hardware coverage and software support, and up to two incidents of accidental damage protection every 12 months. footnote*
footnote*AppleCare+ for Apple Watch and Apple Watch Nike provides coverage for up to two incidents of accidental damage from handling. Each incident is subject to an excess fee. Taxes may apply.
Delivery estimates are based on item availability and the shipping option you choose. You’ll get a final delivery date after you place your order.
Free next-day delivery is available for any in-stock items and free standard delivery on all orders. Or you can upgrade your shipping method for an additional charge.
In selected areas, we offer same-day scheduled courier delivery on available in-stock items from an Apple Store. The two-hour delivery fee is £8. You’ll choose a delivery date and time during checkout. Subject to availability.
Depending on your location, your order may be eligible for pickup at an Apple Store or can be collected from an Apple-authorised location like a newsagent or supermarket. For pickup, you’ll choose a pickup method, date and location during checkout.
Orders placed through apple.comcan only be shipped within the country or region of purchase. Visit the online store of the location where you want your products delivered.
Yes. If you change your mind and no longer wish to keep your Apple Watch, you have the option to return it to us. The returned Apple Watch must be in good condition and in the original packaging, which contains all accessories, manuals and instructions. Returns are subject to Apple’s Sales and Refunds Policy.
* Trade-in values will vary based on the condition, year and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied towards qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply.
** A subscription is required for Apple Fitness+.
Plan automatically renews at your region’s price per month until cancelled. Offer valid for three months after eligible device activation. One subscription per Family Sharing group. Restrictions and other terms apply.
Apple Fitness+ requires iOS 14.3 or later, iPadOS 14.3 or later, watchOS 7.2 or later and tvOS 14.3 or later.
To get the newest features, use Apple Fitness+ with Apple Watch Series 3 or later with watchOS 8, paired with iPhone 6s or later with iOS 15; iPad with iPadOS 15; and Apple TV 4K or Apple TV HD with tvOS 15.
Apple Fitness+ requires Apple Watch Series 3 or later. Available when paired with iPhone 6s or later with iOS 14.3 or later.
***Leather and stainless steel straps are not water resistant.
****Clean pin with a damp cloth after exposure to salt water or sweat.
Apple Watch Series 7 requires iPhone 6s or later with iOS 15 or later.
To learn more about wearing Apple Watch, getting a good fit, potential skin sensitivity, and proper care and cleaning, click here.
Images shown are for illustration purposes only.
Some straps are sold separately. Some features are not available in all regions or all languages.
A portion of the proceeds from every (PRODUCT)RED purchase goes to the Global Fund to fight AIDS. From now until 31 December, those proceeds will go to the Global Fund’s COVID‑19 Response.
Case and strap combinations can be made within collections (Apple Watch, Apple Watch Nike and Apple Watch Hermès) only.
Straps are subject to availability.
Features are subject to change. Some features, applications and services may not be available in all regions or all languages. View complete list.
Barclays Terms and Conditions
Important: Your delivery address and billing address must match to apply for financing.
Important: If you choose financing, the delivery date in bag and checkout may not apply. Your delivery date may be later due to the time required to process your financing application. When your application is approved, you will receive an email with the updated delivery date. Terms & Conditions.
If Barclays are unable to verify customers electronically, then Barclays may ask the customer to provide documentation to prove their identity. Apple Retail UK Limited acts as a broker and offers finance from a restricted range of finance providers. Barclays Partner Finance, which is a trading name of Clydesdale Financial Services Limited, a member of the Barclays Group. Clydesdale Financial Services Limited is authorised and regulated by the Financial Conduct Authority (Financial Services Register number: 311753). Registered in England. Registered No: 2901725. Registered office: 1 Churchill Place, London E14 5HP. Our Trading address: PO Box 2501, Cardiff CF23 0FP.
PayPal Credit Terms and Conditions
Subject to credit approval. Finance provided by PayPal Credit. Apple Retail UK Limited acts as a broker and offers finance from a restricted range of finance providers. PayPal Credit is a trading name of PayPal (Europe) S.à r.l et Cie, S.C.A., 22-24 Boulevard Royal L-2449, Luxembourg. If you apply and are approved for PayPal Credit, you can use the credit limit granted to pay for today’s purchase and future purchases up to your credit limit. Apple Store Instalments purchases qualify for 14.9% p.a for a fixed period depending on the length of the term selected.