Find out how Apple Ads Basic lets you easily set up an app promotion on the App Store and drive downloads at a predictable cost.

https://ads.apple.com/app-store/basic

Introducing the Apple Research app. Now you can contribute to groundbreaking research studies simply by using your Apple Watch and iPhone.

https://www.apple.com/ios/research-app/

Simply connect Apple TV, HomePod mini, and other accessories to experience a smart home that runs flawlessly across your devices.

https://www.apple.com/tv-home/

Learn how Dr. Youngmoo Kim uses iPad Pro and MacBook Pro to build music technology that’s shaping the future of live performance and entertainment.

https://www.apple.com/education/higher-education/success-stories/youngmoo-kim/

Apple TV’s hit thriller “Imperfect Women” to return for a gripping second season led by Emmy Award winner Kerry Washington.

https://www.apple.com/tv-pr/news/2026/10/apple-tvs-hit-thriller-imperfect-women-to-return-for-a-gripping-second-season-led-by-emmy-award-winner-kerry-washington-and-new-original-story-from-co-showrunners-annie-weisman-and-justin-hillian/

Today, Apple TV debuted the season one trailer for “Small Prophets,” the acclaimed six-episode comedy from Mackenzie Crook.

https://www.apple.com/tv-pr/news/2026/09/apple-tv-unveils-trailer-for-small-prophets-the-captivating-comedy-created-written-and-directed-by-bafta-award-winner-mackenzie-crook/

Discover how 1:1 iPad deployment in Hirakata City schools fosters creativity and engagement for elementary and junior high students.

https://www.apple.com/education/k12/success-stories/hirakata-city/

Purchase your next iPhone from the Apple Store. Get answers about carriers, offers, payments, trade-in, setup, and more.

https://www.apple.com/iphone/buy/

Alternative Health Podcast · Updated Semiweekly · “Health has become overcomplicated. I aim to simplify it” In this podcast, we hear stories from leading he...

https://podcasts.apple.com/us/podcast/feel-better-live-more-with-dr-rangan-chatterjee/id1333552422

GarageBand for iOS has everything you need to play, record, and share incredible music on your iPad or iPhone — now including Sound Library.

https://www.apple.com/ios/garageband/

Mac Studio with M5 Max and M5 Ultra. The ultimate pro desktop. Exceptional performance. Extensive connectivity. Runs powerful AI on device.

https://www.apple.com/mac-studio/

Social Sciences Podcast · Updated Weekly · Why do I feel stuck? How can I become more creative? What can I do to improve my relationships? If you’ve ever as...

https://podcasts.apple.com/us/podcast/hidden-brain/id1028908750

Apple Card is a credit card designed to support your financial health through smarter tools and greater transparency.

https://www.apple.com/apple-card/financial-health/

Society & Culture Podcast · Updated Weekly · The Happiness Lab is serving up scientifically-backed takes this summer that are so hot, even your SPF 50 won’t...

https://podcasts.apple.com/us/podcast/the-happiness-lab-with-dr-laurie-santos/id1474245040

Do more using Mac with other Apple devices. Make calls and send texts, use iPhone as a webcam, hand off files, and automatically unlock your Mac.

https://www.apple.com/macos/continuity/

Pay easily in stores, online, and in apps — in full, over time, or with rewards — using the built-in privacy and security of your Apple device.

https://www.apple.com/apple-pay/

Apple News provides expert, curated coverage of current events. Apple News+ unlocks full issues of new and past magazines you can read online or off.

https://www.apple.com/apple-news/publications/

Apple Cash is a simple, secure way to send and receive money right in Messages, in Wallet, or with Tap to Cash — and to spend money with Apple Pay.

https://www.apple.com/apple-cash/

Get help determining max CPT bids for App Store campaigns, and learn how to change ad group or keyword bids and edit bids in bulk.

https://ads.apple.com/app-store/help/bids-and-budget/0062-set-and-adjust-bids

AirPods 5. Active Noise Cancellation for an immersive experience. Redesigned acoustic architecture for richer sound. Hands-free access to Siri AI.

https://www.apple.com/airpods-5/

Apple’s latest software updates introduce Siri AI and deliver helpful new Apple Intelligence features.

https://www.apple.com/newsroom/2026/09/major-updates-for-apples-software-platforms-are-now-available/

Get step-by-step guidance on how to pause or remove a campaign on the App Store.

https://ads.apple.com/app-store/help/campaigns/0057-pause-or-remove-campaigns

visionOS 27 with all-new Siri AI powered by Apple Intelligence and new features for a more responsive, delightful experience.

https://www.apple.com/os/visionos/

Featuring the new powerful M5 chip and comfortable Dual Knit Band, Apple Vision Pro seamlessly blends digital content with your physical space.

https://www.apple.com/apple-vision-pro/

Learn how to choose and add keywords and use bulk keyword upload and editing for ads on the App Store.

https://ads.apple.com/app-store/help/keywords/0014-add-and-manage-keywords

Health & Fitness Podcast · If you’re one of the millions of people who are struggling to survive in a culture that’s obsessed with weight loss, the way a Re...

https://podcasts.apple.com/us/podcast/rebel-eaters-club/id1495401238

Find out how to use ad scheduling to control the start and stop dates of your campaigns on the App Store.

https://ads.apple.com/app-store/help/ad-groups/0020-schedule-ad-groups-and-ads

Pay for your new Apple products over time when you choose to check out with Apple Card Monthly Installments. Terms apply.

https://www.apple.com/apple-card/monthly-installments/

Easily locate your Apple devices, items with an AirTag, compatible third-party products, and friends and family — all with the Find My app.

https://www.apple.com/icloud/find-my/

Understand how to adjust your Apple Ads Basic monthly budget, CPI, or the countries and regions where your app promotion runs.

https://ads.apple.com/app-store/help/apple-ads-basic/0068-make-changes-to-basic-app-promotions