High-fidelity audio. Intelligent assistant. Home hub that works across devices. HomePod is a powerhouse speaker with the privacy of Apple built in.
Trade in your iPhone, iPad, Mac, Watch or any other device for credit towards a new one, or recycle it responsibly for free with Apple Trade In.
iOS and iPadOS have so many amazing features. Find out which ones are available on iPhone and iPad in your country or region.
Learn how film student Jeng uses Apple technology to fulfill his lifelong dream of making movies.
https://www.apple.com/education/college-students/success-stories/masacoo/
Learn how self-taught app developer and University of Waterloo student Zoey Vu is using Swift and Apple technology to honor her Vietnamese heritage.
https://www.apple.com/education/college-students/success-stories/vu/
Learn about the groups behind our strategy, messaging, and product vision.
https://www.apple.com/careers/us/work-at-apple/teams/marketing.html
The latest macOS offers the world’s best way to play — and add to — your collection of music, movies, TV shows, podcasts, audiobooks, and more.
Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.
Check lists of current macOS features and find out instantly whether a particular feature is available in your region or language.
Explore every iPad. Featuring iPad Pro, iPad Air, iPad mini, and iPad. For work, creativity, or play.
Get a new Mac Pro with M2 Ultra chip from only $583.25 per month. Select a model or customize your own. Buy now at apple.com.
MacBook Air laptop with the superfast M4 chip. Built for Apple Intelligence. Lightweight, with all-day battery life. Now in a new Sky Blue color.
Attach AirTag to everyday items, like your keys or a backpack, to easily keep track of them in the Find My app. With its loudest speaker yet and 1.5x Precis...
Do more using Mac with other Apple devices. Make calls and send texts, use iPhone as a webcam, hand off files, and automatically unlock your Mac.
As a member of the iPhone Upgrade Program you can upgrade to a new iPhone after just six months or 12 payments. Upgrade now or visit an Apple Store today.
https://www.apple.com/shop/iphone/iphone-upgrade-program/upgrade
Get a new Mac Studio desktop with M4 Max or M3 Ultra from only $166.58 per month. Select a model or customize your own. Buy now at apple.com.
Mac mini with the M4 and M4 Pro chips. Built for Apple Intelligence. With front and back ports. Get credit when you trade in an eligible Mac. Buy now.
Apple Pay is an easy way to pay in stores, online, and in apps. Use it to pay in full, over time, or with rewards. It’s safe, secure, and private.
Apple TV 4K. Our best audio and video quality. Dolby Vision, HDR10+, and Dolby Atmos. Works seamlessly with Apple devices, services, and smart home.
Apple products and services have built-in features to help you create, connect, and do what you love, your way.
HomePod mini. A smart speaker with room-filling sound. An intelligent assistant that helps you control your smart home. 100% private and secure.
Get an iMac all-in-one desktop computer with M4 chip when you trade in an eligible Mac for credit. Built for Apple Intelligence. Buy now.
Get credit toward a new MacBook Pro laptop with the M5, M4 Pro, or M4 Max chip when you trade in an eligible device. Buy now at apple.com.
Stream millions of songs in Spatial Audio with Dolby Atmos. Available online and offline, always ad-free. Start listening for free today.
Featuring the new powerful M5 chip and comfortable Dual Knit Band, Apple Vision Pro seamlessly blends digital content with your physical space.
Maximize the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone, and iPad.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.