The VPP store lets you purchase world-class apps and engaging interactive books that are great for business. Purchase content in volume and equip your entire workforce with innovation.
Buy apps in volume for both Mac and iOS through the VPP store. Free apps are also available, so you can provide users with all the tools they need to get their jobs done.
Get custom B2B apps built uniquely for you by third‑party developers. Custom B2B apps are delivered privately through the program and at any price, so your business gets exactly what it needs.
In addition to apps, books from the iBooks Store are available for purchase through the program. Tap into Multi-Touch books, and bring entirely new ways of learning to your workforce.
Businesses can buy apps and books with a purchase order for use in the Volume Purchase Program. Volume Purchase Program Credit (VPP Credit) can be procured for a specific dollar amount and is delivered electronically to account administrators. Business customers can buy VPP Credit through their Apple purchasing account or through Apple Authorized Resellers.
The Volume Purchase Program provides businesses with complete ownership and control of content through mobile device management (MDM) solutions.
When you buy apps and books in volume you can distribute content via redeemable codes directly to your users. You also have the option to assign apps and books using third-party MDM solutions.
Easily distribute apps to users while retaining ownership and control. Invite users to participate, then assign apps to them using an MDM solution. Apps can be used on all of a user’s devices, and when no longer needed reassigned to a different user.
Learn more about MDM
Users can install purchased apps and books directly from the App Store, Mac App Store, and iBooks Store on their device using their personal Apple ID. An Apple ID is registered with the service, but remains completely private — and never known by the IT administrator.
In just a few simple steps, your business will be set up to purchase and distribute apps and books in volume.
Enroll in the Volume Purchase Program by creating an Apple Deployment Programs account. You'll be asked to create a dedicated Apple ID for administering the program and provide basic information about your business.
Set up program administrators who are responsible for purchasing and distributing content for your organization. A program‑specific Apple ID will be created for these new administrators.
Purchase through the program in three simple steps. First, log in to the VPP store and search for the content you need. Second, enter the quantity you want to buy. And third, complete the transaction with a corporate credit card or VPP Credit.
Log in to the VPP store
Distribute content to individual users by providing them with redeemable codes for each app or book. Or streamline company‑wide distribution by assigning apps directly to users or groups using an MDM solution.