Apple Press Info

Apple Introduces 13-inch MacBook Pro with Retina Display

SAN JOSE, California — 24 October, 2012 — Apple® today introduced an all-new version of its popular 13-inch MacBook® Pro, featuring a stunning Retina™ display and all flash storage in a new compact design. At a mere 1.9 centimetres thin and 1.62 kilograms light, the remarkably portable 13-inch MacBook Pro with Retina display is 20 per cent thinner and almost half a kilogram lighter than the current 13-inch MacBook Pro.

“The 13-inch MacBook Pro is our most popular Mac, and today it gets completely reinvented with a new thin and light design, fast flash storage and a gorgeous Retina display,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “With vivid colours, razor-sharp text and more pixels than anyone else’s 15- or 17-inch notebooks, the Retina display completely changes what you expect from a notebook.”

The new MacBook Pro packs more than 4 million pixels into its 13-inch Retina display, nearly twice the number of pixels as in an HD television. At 227 pixels per inch, the Retina display’s pixel density is so high the human eye is unable to distinguish individual pixels at a normal viewing distance, so images look sharp and text looks like it does on the printed page. With four times the pixels of the current 13-inch MacBook Pro, you can view and edit video in pixel-accurate HD and see a new level of detail in high-resolution images. The 13-inch Retina display uses in-plane switching (IPS) technology for a 178-degree wide viewing angle, and has 75 per cent less reflection and 29 per cent higher contrast than the current generation MacBook Pro.

Featuring flash storage that is up to four times faster than traditional notebook hard drives, the all-new MacBook Pro is extremely responsive, whether it’s waking from sleep or launching your favourite apps.* Fast flash storage combined with the latest Intel dual-core processors gives the 13-inch MacBook Pro with Retina display plenty of power to run your most demanding apps with ease.

The 13-inch MacBook Pro with Retina display features 2.5GHz Intel Core i5 processors with the option to choose faster 2.9GHz Intel Core i7 processors, Intel HD Graphics 4000, 8GB of 1600MHz memory and up to 768GB of flash storage. Two Thunderbolt and two USB 3 ports allow users to connect to multiple displays and high-performance devices, and a new HDMI port offers quick connectivity to an HDTV. The 13-inch MacBook Pro with Retina display also features a FaceTime® HD camera, dual microphones, improved speakers, three-stream 802.11n Wi-Fi, Bluetooth 4.0 and a MagSafe® 2 power port.

The 13-inch MacBook Pro battery delivers up to seven hours of wireless productivity and can remain in standby for up to 30 days.** With the all-new Power Nap feature in OS X® Mountain Lion, your MacBook Pro with Retina display stays up to date while it sleeps. Power Nap automatically refreshes Mail, Contacts, Calendar, Reminders and Photo Stream, and when the notebook is plugged in, downloads software updates and backs up your Mac® using Time Machine®.

Continuing Apple’s commitment to energy efficiency and the environment, the new 13-inch MacBook Pro with Retina display meets stringent ENERGY STAR 5.2 requirements and achieves an EPEAT Gold rating.*** Each unibody enclosure is made of highly recyclable aluminium and comes standard with energy-efficient LED-backlit displays that are mercury-free and made with arsenic-free glass. Apple notebooks contain no brominated flame retardants and are constructed from highly recyclable materials.

The new 13-inch MacBook Pro with Retina display ships with OS X Mountain Lion, bringing Messages, Notification Center, system-wide Sharing, AirPlay® Mirroring, Game Center and the enhanced security of Gatekeeper to your Mac. With iCloud® built into the foundation of OS X, Mountain Lion makes it easier than ever to keep your content up to date across your Mac, iPhone®, iPad® and iPod touch®.

Pricing & Availability
The 13-inch MacBook Pro with Retina display is available with a 2.5 GHz dual-core Intel Core i5 processor with Turbo Boost speeds up to 3.1GHz, 8GB of memory and 128GB of flash storage starting at a recommended retail price of NZ$2,699, and with 256GB of flash storage starting at a recommended retail price of NZ$3,199. Configure-to-order options include faster dual-core Intel Core i7 processors and flash storage up to 768GB. Additional technical specifications, configure-to-order options and accessories are available online at www.apple.com/nz/macbook-pro. The 13-inch MacBook Pro with Retina display is available today through the Apple Online Store (www.apple.com/nz) and Apple Authorised Resellers.

*Testing conducted by Apple in October 2012 using preproduction MacBook Pro with Retina display configurations. For more information visit www.apple.com/nz/macbook-pro/features-retina/.
**The Wireless Web protocol testing was conducted by Apple in October 2012 using preproduction MacBook Pro with Retina display configurations. Battery life and charge cycles vary by use and settings. For more information visit www.apple.com/nz/macbook-pro/features-retina/.
***Claim based on energy efficiency categories and products listed within the EPA ENERGY STAR 5.2 energy database as of October 2012. EPEAT is an independent organisation that helps customers compare the environmental performance of notebooks and desktops. Products meeting all of the required criteria and at least 75 per cent of the optional criteria are recognised as EPEAT Gold products. The EPEAT program was conceived by the US EPA and is based on IEEE 1680 standard for Environmental Assessment of Personal Computer Products. For more information visit www.epeat.net.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPod devices and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

Press Contacts:
Fiona Martin
Apple
fmartin@apple.com
+61 2 8987 8230

Alex Waldron
Apple
awaldron@apple.com
+61 2 8987 8670


Apple, the Apple logo, Mac, Mac OS, Macintosh, MacBook, Retina, FaceTime, MagSafe, OS X, Time Machine, AirPlay, iCloud, iPhone, iPad and iPod touch are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

Apple Media Helpline

Image Use Agreement

Important Image Use Information

By copying or making any use of the image below, you acknowledge that you have read and understand, and agree to, the Image Usage Agreement below that governs your use of the Image. If you do not agree to the Agreement’s terms, do not copy or use the Image in any way, unless you have written permission signed by Apple.

Usage Agreement

Subject to the terms of this Agreement, you may use the Image solely in whole for editorial use by press and/or industry analysts. This right to use is personal to you and is not transferable by you to another party. The Image cannot be used to promote or sell any product or technology (such as on advertising, brochures, book-covers, stock photos, t-shirts, or other promotional merchandise). You may not alter, or modify the Image, in whole or in part, for any reason.

As between you and Apple, Apple is and shall remain the sole and exclusive owner of the Image. You will not delete, alter, or obfuscate any proprietary legends relating to the Image, and each use will be accompanied by the applicable proprietary attribution shown next to the Image.

I have read, understood, and agree to the Image Usage Agreement.

Agree and Download
Disagree with Terms