Apple Press Info

IDC Confirms Apple is Number One in U.S. & Worldwide Education Markets

CUPERTINO, California—June 6, 2000—Leading market research firm International Data Corp. (IDC) today announced that Apple® continues to be number one in sales to the U.S. and worldwide education markets. IDC’s Q1CY’00 Worldwide Education Market Report shows Apple captured 26 percent of the U.S. education market and 14 percent of the worldwide education market.

“We consistently listen to our customers and work hard to design the best products that meet both classroom and administrative needs,” said Mitch Mandich, Apple’s senior vice president of Worldwide Sales. “Only Apple provides the innovative hardware, software and Internet offerings that together provide unparalleled solutions for the education market.”

Apple’s comprehensive education solutions include iMac™, iBook™, AirPort™ and iTools, a revolutionary new category of Internet services free to Mac® OS 9 users.

iMac is the easiest way to connect to the Internet from your desktop and features iMovie™, Apple’s breakthrough desktop video editing software that’s perfect for students chronicling field trips or creating video book reports. iBook’s unique design, coupled with AirPort, Apple’s wireless Internet access for both iMac and iBook, creates a completely mobile classroom. Apple’s iTools include: iDisk, which provides 20 megabytes of free Internet storage and is a great way for teachers to distribute course work or store documents; Mac.com, which provides free email access for parents, teachers and students to stay in touch; KidSafe, which protects children online by specifying what sites they can access; and HomePage which lets students and teachers build their own personal web sites and host it on Apple’s Internet servers for free.

In addition to its hardware, software and Internet offerings, Apple also offers iServices, comprehensive consulting, integration and training services to assist teachers and administrators in successfully integrating technology into the classroom.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.

Press Contacts:
Sarah Staley
Apple
(408) 974-0271
sstaley@apple.com

Jennifer Ackman
Edelman Worldwide
(650) 968-4033 ext.2758
jennifer_ackman@edelman.com

© 2000 Apple Computer, Inc. All rights reserved. Apple, the Apple logo, AirPort, iBook, iMac, iMovie and Mac OS are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.

Apple Media Helpline (408) 974-2042