Kodak Licenses Apple’s QuickTime

ROCHESTER, New York and CUPERTINO, California—May 23, 2000—Eastman Kodak Company today announced it has licensed Apple’s QuickTime™ for future Kodak digital cameras currently in development. The licensing agreement allows Kodak to build and sell digital cameras that let users quickly and easily create video clips in the popular cross-platform QuickTime.

“The ability to use multimedia files in the Macintosh® or Windows operating environments was an important consideration,” said Willy Shih, senior vice president, Eastman Kodak Company, and president, Digital & Applied Imaging. “QuickTime is established, broadly used and, most important, easy to use. These are key characteristics when you want to make technology broadly useful and fun for consumers.”

“QuickTime is the highest-quality and easiest to use software for sharing video, audio and digital images with friends and family over the Internet,” said Philip Schiller, Apple’s vice president of Worldwide Product Marketing. “More than 50 million copies of the QuickTime 4 player have been distributed to Mac and Windows users worldwide and now we’re seeing QuickTime extend beyond the desktop and into mainstream consumer devices, with Kodak taking the lead.”

QuickTime supports full motion video and audio capture, editing, and playback. In addition, it works in both the Apple Macintosh and Microsoft Windows operating systems.

About Kodak
Eastman Kodak Company is the leader in all aspects of photography - traditional, digital and online - with sales of more than $14 billion for 1999. Committed to making digital photography easy and accessible, Kodak is a leading supplier of digital cameras and inkjet media. Kodak offers a range of consumer digital services, including Kodak Picture CD, Kodak PhotoNet online, “You’ve Got Pictures” in cooperation with America Online and Kodak Picture Disk. Its branded products - Kodak PhotoNet online, AOL’s “You’ve Got Pictures,” kodak.com, along with the emergence of the Print@Kodak Internet photofinishing service - make Kodak a clear leader in this emerging field.

About Apple
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.

Press Contacts:
Matt Hutchison
Apple
(408) 974-6877
hutchison@apple.com

Joseph Runde
Kodak
(716) 726-7740
joseph.runde@kodak.com

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