Apple Press Info

Apple to Supply 23,000 iBooks to Henrico County Public Schools

Largest Portable Computer Sale to Education Ever

CUPERTINO, California and HENRICO COUNTY, Virginia—May 1, 2001—Apple® today announced an agreement with Henrico County Public Schools to supply 23,000 iBooks™ to the district. This initiative will give every middle and high school student and teacher access to their own laptop computer with plans to eventually provide every teacher and student throughout the district with an iBook.

“This is the mammoth–the single largest sale of portable computers in education ever,” said Steve Jobs, Apple’s CEO. “Apple is thrilled to partner with Henrico County Public Schools in their revolutionary initiative because when every student and teacher has access to wirelessly-networked mobile computing, learning reaches far beyond the classroom.”

“Students, teachers, parents and the community will now have the best technology tools in the world at their fingertips every day,” said Dr. Mark Edwards, superintendent of Henrico County Public Schools. “We chose Apple’s iBook because our experience has shown that it costs significantly more to support other platforms. Apple’s iBook is the best product available to meet our instructional needs.”

According to leading market research firm International Data Corp. (IDC), Apple was the leading supplier of portable computers to the U.S. education market for calendar year 2000. In 2000, Apple captured an 18.2% share of the U.S. education portable market and had the largest annual growth in this segment of any vendor. From 1999 to 2000, the portable growth in the U.S. education market was 37%, more than twice that of desktops (15%). In 2001, IDC forecasts that the rate of portable growth in the U.S. education market will continue to significantly outpace the rate of growth for desktop computers.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.

Press Contacts:
Sarah Staley
Apple
(408) 974-0271
sstaley@apple.com

Pradnya Goil
Edelman Worldwide
(650) 429-2769
pradnya.goil@edelman.com

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