Apple Press Info

Media Alert

Apple to Kick Off “100 Minutes of Jaguar” at All 35 Apple Retail Stores on Friday, August 23

What: “100 Minutes of Jaguar”; a kick off event for Mac® OS X v. 10.2 sales with free gifts, great savings, theater demos and a chance to win a Mac®

When: Friday, August 23, 10:20 p.m. to midnight

Where: All 35 Apple® retail stores, located in 17 states in the U.S. See www.apple.com/retail for complete list of store locations.

Accredited journalists may RSVP by calling (408) 974-9950 to attend.

At the Apple Store®, knowledgeable sales people are available to demonstrate Macs running innovative digital lifestyle applications like iPhoto™, iDVD, iTunes™ and iMovie™, as well as Mac OS X v. 10.2 Apple’s revolutionary new operating system. Customers can also visit the Genius Bar where they can get their Mac questions answered by an Apple Genius. All of the Macs in the store are connected to the Internet and several are connected to digital lifestyle products like iPod™ and other MP3 players, in addition to digital cameras, camcorders and handheld organizers. Apple’s retail stores carry over 600 third-party software titles for professionals and consumers and inventory for every Apple and third-party product displayed to ensure immediate fulfillment.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.

Press Contacts:
Jane Rauckhorst
Apple
(408) 974-9950
jrauckhorst@apple.com

Todd Wilder
Edelman
(650) 429-2786
todd.wilder@edelman.com

Apple, the Apple logo, Macintosh, Mac, Mac OS X, Apple Store, iPhoto, iTunes, iMovie and iPod are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.


Apple Media Helpline (408) 974-2042