Get a AED 200 Apple Store Gift Card when you buy eligible iPhone models. Shop offers

iPhone 12 Pro

It’s a leap year.

From AED 4,199 before trade-in

iPhone 12

Blast past fast.

From AED 2,999 before trade-in

Which iPhone is right for you?

iPhone 12 Pro

Starting at AED 4,199

  • 6.1” or 6.7”
    Super Retina 
    XDR display1
  • 5G cellular2
  • A14 Bionic chip
  • Pro camera system
    (Ultra Wide, Wide, Telephoto)
  • LiDAR Scanner for Night mode portraits and next‑level AR
  • Compatible with
    MagSafe accessories

iPhone 12

Starting at AED 2,999

  • 5.4” or 6.1”
    Super Retina 
    XDR display1
  • 5G cellular2
  • A14 Bionic chip
  • Advanced dual‑camera system
    (Ultra Wide, Wide)
  • Not Applicable
  • Compatible with
    MagSafe accessories

iPhone 11

Starting at AED 2,499

  • 6.1”
    Liquid Retina HD display1
  • 4G LTE cellular2
  • A13 Bionic chip
  • Dual-camera system
    (Ultra Wide, Wide)
  • Not Applicable
  • Not Applicable

iPhone SE

Starting at AED 1,699

  • 4.7”
    Retina HD display
  • 4G LTE cellular2
  • A13 Bionic chip
  • Single-camera system
  • Not Applicable
  • Not Applicable

Ways to buy

Trade in your smartphone for credit.

With Apple Trade In, you can get credit toward
a new iPhone when you trade in an eligible smartphone.3
It’s good for you and the planet.

Learn more

Why Apple is the best place to buy iPhone.

You can pay less with a trade‑in, connect your new iPhone to your carrier, get set up quickly, and chat with a Specialist anytime.

Learn more

Featured accessories


Snap on a magnetic case, wallet, or both. And get faster wireless charging.


AirPods deliver effortless,
all-day audio on the go.

Free contactless

on orders
over AED 200.

And free returns. See checkout for delivery dates.

Learn more


Explore 0% monthly financing options. Terms apply.

Learn more

Personal Session

From basics to pro tips, get more out of your new iPhone.

Learn more

What makes an iPhone an iPhone?

Switch to iPhone

So many reasons. So incredibly easy.

Learn more


What you share
should be up to you.

Learn more

Get more out of your iPhone.

Today at Apple

Make Your

Create one‑of‑a‑kind gifts
using iPhone.

Get started

Apple One

Bundle four Apple services.
And enjoy more for less.

Apple TV Plus

Get 1 year of Apple TV+ free
when you buy an iPhone.4

Apple Music

60 million songs. 3 months on us.

Try it free5

Learn more

Apple Arcade

Get 3 months of Apple Arcade free
when you buy an iPhone.

Try it free6

Learn more