SAP, the market leader in enterprise application software, gives employees the choice to work on Mac because Mac unleashes their full potential.
https://www.apple.com/ae/business/enterprise/success-stories/tech/sap/
Read the success stories of how small businesses use Apple technology to optimize and scale seamlessly and securely.
https://www.apple.com/ae/business/small-business/success-stories/
Apple launches this year’s Holiday Gift Guide and helps customers craft personalized holiday cards for friends and family.
https://www.apple.com/ae/newsroom/2021/11/holiday-season-kicks-off-at-apple/
Beginning today, the new 15-inch MacBook Air, Mac Studio, and Mac Pro powered by Apple silicon are now available.
Apple today introduced the 15-inch MacBook Air, the world’s best 15-inch laptop.
https://www.apple.com/ae/newsroom/2023/06/apple-introduces-the-15-inch-macbook-air/
Photos from the kickoff of Apple’s 2022 Worldwide Developers Conference.
https://www.apple.com/ae/newsroom/2022/06/wwdc22-highlights/
Apple today announced a new 2025 target to use 100 percent recycled cobalt in all Apple-designed batteries.
Get official Mac news from the Apple Newsroom archive. Access Mac press releases, updates, photos, videos and more.
Get official Mac news from the Apple Newsroom archive. Access Mac press releases, updates, photos, videos and more.
Find news about Apple Education in the Apple Newsroom archive. Access press releases, updates, photos, videos and more.
Deep Field is a new immersive works created by celebrated Australian artists and creative technologists Tin&Ed.
Since 2006, Apple has partnered with (RED) to support the Global Fund in the fight against HIV/AIDS.
https://www.apple.com/ae/newsroom/2023/12/apple-marks-world-aids-day-with-red/
iPhone 15 Pro and iPhone 15 Pro Max are designed with aerospace-grade titanium, delivering Apple’s lightest Pro models ever.
https://www.apple.com/ae/newsroom/2023/09/apple-unveils-iphone-15-pro-and-iphone-15-pro-max/