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iPhone

iPhone XR and iPhone XS

Which one’s right for you?

iPhone XR

The longest battery life ever in an iPhone.

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iPhone XS

The ultimate iPhone. In two sizes.

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Compare your current iPhone with the latest models.

Find the best iPhone for you

iOS 13

A whole new look.
On a whole new level.

See the preview

iPhone essentials

AirPods

Wireless charging.
More magical than ever.

Learn more about Airpods

What makes an iPhone an iPhone?

iOS 12

More power to you.

iCloud

The best place for all your photos, files, and more.

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Augmented Reality

Transform the way you work, learn, play, and connect with almost everything around you.

Learn more about Augmented Reality

Why Switch

Life is easier on iPhone.

Learn more about Why Switch

Get more out of your iPhone

Apple Arcade

Games that redefine games.
Coming to the App Store this fall.

Learn moreabout Apple Arcade

That’s iPhone.

See all kinds of things iPhone can do

How to shoot on iPhone

We believe that everyone can take great photos. Explore some tips and techniques to help you take even better ones.

Learn more about How to Shoot on iPhone

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