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MacBook Air 13” and 15”
M4 chip
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Strikingly thin and fast so you can work, play, or create anywhere.
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New 14” with M5
MacBook Pro 14” and 16”
M5, M4 Pro, or M4 Max chip
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silver
The most advanced Mac laptops for demanding workflows.
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iMac
M4 chip
silver
A stunning all-in-one desktop for creativity and productivity.
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Mac mini
M4 or M4 Pro chip
Mini in size. Mighty in value
and performance.
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Mac Studio
M4 Max or M3 Ultra chip
Powerful performance and extensive connectivity for pro workflows.
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Mac Pro
M2 Ultra chip
A pro workstation with PCIe expansion for demanding workflows.
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Studio Display
A 5K Retina display with stellar camera
and audio.
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Pro Display XDR
An advanced 6K XDR display for
pro workflows.
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MacBook Air 13” and 15”
M4 chip
sky blue
silver
starlight
midnight
Strikingly thin and fast so you can work, play, or create anywhere.
Learn more Buy
New 14” with M5
MacBook Pro 14” and 16”
M5, M4 Pro, or M4 Max chip
space black
silver
The most advanced Mac laptops for demanding workflows.
Learn more Shop

iMac
M4 chip
silver
A stunning all-in-one desktop for creativity and productivity.
Learn more Buy
Mac mini
M4 or M4 Pro chip
Mini in size. Mighty in value
and performance.
Learn more Buy
Mac Studio
M4 Max or M3 Ultra chip
Powerful performance and extensive connectivity for pro workflows.
Learn more Buy
Mac Pro
M2 Ultra chip
A pro workstation with PCIe expansion for demanding workflows.
Learn more Buy

Studio Display
A 5K Retina display with stellar camera
and audio.
Learn more Buy
Pro Display XDR
An advanced 6K XDR display for
pro workflows.
Learn more Buy

Great ideas start here.

See how Mac helps ideas come to life.

MacBook Pro with the lid open and a person looking intently at the screen from the other side

Why Apple is the best place to buy Mac.

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Customize your Mac.
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Customize Your MacChoose your chip, memory, storage, even color.
Build the Mac that’s best for you. When you buy online at Apple, you can customize your Mac just the way you want. Whether you need an extra‑powerful chip, more memory, or additional storage, you can tailor any new Mac to suit y⁠o⁠u⁠r⁠ ⁠n⁠e⁠e⁠d⁠s⁠.
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Get to know Mac.

Performance and Battery Life
Go fast. Go far.
Built for AI
Smart. Secure. On device.
Mac and iPhone
Together they
work wonders.
Compatibility
Mac runs your
favorite apps.
macOS and A⁠p⁠p⁠l⁠e⁠ ⁠I⁠n⁠t⁠e⁠l⁠l⁠i⁠g⁠e⁠n⁠c⁠e
Easy t⁠o⁠ ⁠u⁠s⁠e⁠. Easy t⁠o⁠ ⁠l⁠o⁠v⁠e⁠.
Privacy and Security
Your business is nobody else’s.
Durability
Built to stand the
test of time.
Apple Values
Our values drive
everything we do.

Mac does that.

See how easy it is to switch t⁠o⁠ ⁠M⁠a⁠c⁠.

Various Mac devices, including MacBook Pro, iMac, MacBook Air, Mac mini, and Mac Studio

Mac accessories

Explore keyboards, mice, and o⁠t⁠h⁠e⁠r⁠ ⁠e⁠s⁠s⁠e⁠n⁠t⁠i⁠a⁠l⁠s⁠.

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Various Mac accessories, including a black Magic Keyboard with Touch ID, a black Magic Mouse, a black Magic Trackpad, a black accessories cord, and white AirPods inside an open white charging case

Studio Display

The 27-inch 5K Retina display pairs beautifully with a⁠n⁠y⁠ ⁠M⁠a⁠c⁠.

27-inch Studio Display showing a colorful screen

Unlock the world of Apple.

Learn how Apple devices work better together

Answer calls or messages from your iPhone directly on your Mac. See and control what’s on your iPhone from your Mac with i⁠P⁠h⁠o⁠n⁠e⁠ ⁠M⁠i⁠r⁠r⁠o⁠r⁠i⁠n⁠g⁠. Use U⁠n⁠i⁠v⁠e⁠r⁠s⁠a⁠l⁠ ⁠C⁠l⁠i⁠p⁠b⁠o⁠a⁠r⁠d to copy images, video, or text from your iPhone, then paste into another app on your nearby Mac. And thanks to iCloud, you can access your files from either your iPhone or your Mac. And so much more.

Great ideas start here.

See how Mac helps ideas come to life.

Alice Wong.

Disabled voices are often underrepresented in publishing, journalism, and pop culture. To rewrite that narrative, Alice took to her MacBook Pro and founded the Disability Visibility Project — creating a website and brand identity and recruiting participants via social media. Because she’s unable to speak, Alice uses the Spoken Content accessibility feature to have Mac voice her thoughts. And she uses Mail and Zoom on a daily basis to champion disabled voices.

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Alice Wong, disability advocate, working on her MacBook Pro 16-inch in a room filled with indoor plants. MacBook Pro 16-inch showing a Microsoft Word document open and disabilityvisibilityproject.com website on Safari in the background

1X.

Giving people more time to do the things they love. This was the mission that led 1X to begin building helpful humanoids for the home. With the aid of MacBook Air, NEO was born — a robot companion capable of handling essential household tasks. NEO was created using Figma, CAD, VS Code, and Magnet, making Mac the brain behind the brains of the teams at 1X.

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1X Technology team member building humanoid robot, MacBook Air 13-inch on desk. MacBook Air 13-inch showing computer modeling of a moving humanoid robot on screen

Ruchika Sachdeva.

To bring her fashion‑forward concept to reality, Ruchika turned to iMac. Her creation: Bodice, a modern fashion brand for Indian working women that leverages Indigenous designs of the past. From collecting references using Adobe Photoshop to building early mood boards with Keynote to interacting with her team over Zoom calls, Ruchika trusts Mac to make Bodice stand out from the couture clutter.

Bruce Strickrott.

Since 1996, Mac has been a cornerstone of ocean engineer Bruce Strickrott’s explorations. As chief pilot of Alvin, a three‑person submersible, he uses Keynote and iMovie to document discoveries and deliver presentations to audiences all over the world about the ocean’s impact on people and the planet. Bruce relies on his MacBook Pro to be his mobile office, edit suite, and entertainment center on expeditions that sometimes last a month or more.

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Bruce Strickrott, oceanographer, working with equipment inside his submersible, MacBook Pro open in the foreground. MacBook Pro with Keynote open showing statistics about the submersible "Alvin"