iMac. Performance and design. Taken right to the edge.

Ultrathin design. The desktop. In its most advanced form ever.

Creating such a stunningly thin design took some equally stunning feats of technological innovation. We refined, re-imagined, or re-engineered everything about iMac from the inside out. The result is an advanced, elegant all-in-one computer that’s as much a work of art as it is state of the art. Learn more

Beautiful widescreen display. Brilliance onscreen. And behind it.

How did we make an already gorgeous widescreen display even better? By making it 75 percent less reflective. And by re-architecting the LCD and moving it right up against the cover glass. So you see your photos, games, movies, and everything else in vivid, lifelike detail. Learn more

New high-performance technologies. The power behind the scenes.

With fourth-generation Intel Core processors, faster NVIDIA graphics, Thunderbolt I/O, and an advanced Fusion Drive option, the slimmest iMac yet is also the most powerful. Learn more

Powerful apps included. Get right to work. And play.

Every new Mac comes with better-than-ever versions of iPhoto, iMovie, GarageBand, Pages, Numbers, and Keynote. So you can be creative and productive right from the start. You also get great apps for email, surfing the web, sending texts, making FaceTime calls — there’s even an app for finding new apps.

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OS X Mavericks. The world’s most advanced desktop operating system.

OS X is what makes Mac a Mac. It’s designed to be intuitive and easy to use. It features an amazing collection of apps you’ll use every day. It includes advanced technologies that boost performance and battery life. And thanks to iCloud, it makes your Mac, iPhone, iPad, and iPod touch work wonderfully together.

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Brave is available on iTunes. Brave © Disney/Pixar.