Apple Retail Store (United Kingdom)

Store Information

Address:

Upper Ground Floor, 1 Victoria Square Belfast, BT1 4QG 028 9016 1900

Driving Directions & Map

Store hours:: Mon - Tue:; 9:00 am to 7:00 pm; Wed - Fri:; 9:00 am to 9:00 pm; Sat:; 9:00 am to 6:00 pm; Sun:; 1:00 pm to 6:00 pm

Shopping tips from the Apple Store

Tip 1. Shop early. Shop late. The store tends to be busiest in the middle of the day. Shopping early in the morning or late in the evening helps you avoid the crowds.
Tip 2. Make an appointment. Test-drive new products and learn all about them by making a Personal Shopping appointment.
Tip 3. Check out anywhere. Use your chip and pin card for purchases, and any Specialist or Concierge can take your payment on the spot.
Tip 4. Don’t be afraid to ask for help. If you have any questions, speak to a Concierge (in the bright orange shirt). The Concierge is your guide to the Apple Retail Store and will always point you in the right direction.

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One to One

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Personal Shopping

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Workshops

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Genius Bar

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Youth Programmes

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Business

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Featured In-Store

Buy a Mac for your studies and an iPod touch can be yours*

If you’re a student or teacher and you buy a qualifying Mac before September 8th, 2009, you can get a a rebate of up to £145 on an iPod*.
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Sign up now

Find the Apple Store near you and sign up today. Apple Summer Camp is recommended for kids ages 8-12.
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Check iPhone 3GS availability

Find out if iPhone 3GS is in stock at your nearest Apple Retail Store.
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Schedule of Workshops and Events

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Past Events

Meet the Author: Guillermo del Toro

On June 9, famous director Guillermo del Toro presented his debut novel, The Strain, at the Apple Store, Regent Street. During the Q&A session with the audience he spoke about his experience as a writer as well as his passion for his profession.
Download the free podcast from iTunes

Meet the Author: Stephen Fry

On February 3, comedic juggernaut, TV presenter and gadget enthusiast Stephen Fry entertained and thrilled a full capacity audience at the Apple Store, Regent Street. Download the free podcast from iTunes

Meet the Author: Danny Wallace

On January 8, journalist, author, script-writer and producer Danny Wallace appeared at the Apple Store, Regent Street to read from his book 'Yes Man', followed by a hilarious Q&A session with the audience. Download the free podcast from iTunes

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Sign up for our monthly email and you’ll be among the first to know about the unique free events at your local Apple store. Learn more

Special Needs

Apple is committed to providing assistance to its customers with special needs. If you require a sign-language interpreter or other special assistance to attend any of our events, please let us know. To ensure that we can arrange in advance the resources to meet your needs, we ask that you give us reasonable advance notice.

Work at Apple

Take a moment to browse the job opportunities in your local Apple Retail Store.

Special Offers

Buy a Mac for your studies and an iPod touch can be yours.*

If you’re a student or teacher and you buy a qualifying Mac before September 8th, 2009, you can get a a rebate of up to £145 on an iPod touch*.
Submit a Rebate

Perfect Companion

Get up to £60 back via rebate when you buy an Apple computer and a qualifying printer between May 28th and July 28th, 2009. Learn more

*P&P, Terms apply