Apple TV 4K features our best audio & video quality. Dolby Vision, HDR10+, & Dolby Atmos. Works seamlessly with Apple devices, services, & smart home.
Trade in your iPhone, iPad, Mac, Watch, or any other device for credit toward a new one, or recycle it responsibly for free with Apple Trade In.
AirPlay 2 effortlessly streams your music, videos, photos, podcasts, and games from many Apple devices to speakers in multiple rooms or to your TV.
Browse all movies, TV shows and more from Apple TV+. Watch all Apple Originals here and on the Apple TV app across your devices.
Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Ultra 2, Apple Watch Series 9, and Apple Watch SE.
watchOS has so many features that make Apple Watch the ultimate device for a healthy life. See which ones are available in your region or language.
Apple One bundles your Apple services into one low monthly payment. It’s the best way to enjoy Apple Music, Apple TV+, Apple Arcade, iCloud+, and more.
Find out more about the 18-hour battery life of Apple Watch. Learn about charge time, power reserve, and other battery metrics, too.
Our products and services have built-in features that can enhance the sounds you hear, or help you stay connected without hearing a sound.
GarageBand for iOS has everything you need to play, record, and share professional-sounding music on your iPad, iPhone, or iPod Touch.
See all technical specifications for the 13- and 15-inch MacBook Air with M3 chip and the 13-inch MacBook Air with M2 chip.
Maximize the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone, and iPad.
Get AED 330 - AED 2,220 off a new iMac when you trade in an eligible Mac. Select a model or customise your own.
Get AED 330 - AED 2,220 off a new iMac when you trade in an eligible Mac. Select a model or customise your own.
Get AED 330 - AED 2,220 off a new Mac Studio when you trade in an eligible Mac. Select a model or customise your own.
Trade in your eligible Mac for credit toward a new 13-inch or 15-inch MacBook Air laptop. Select a model or customize your own. Buy now at apple.com.
See all the technical specifications for Mac Pro with the M2 Ultra chip.
Get AED 135 - AED 2,120 off a new iPad Air when you trade-in with Apple. Low monthly payments with 0% financing. Get free engraving and free delivery.
Augmented reality on iOS and iPadOS transforms how you work, learn, play, and connect with the world around you. And this is just the beginning.
Supercharged by the M2 or M2 Pro chip, Mac mini has a wide array of ports and Wi-Fi 6E for a phenomenal desktop experience.
Get AED 150 - AED 2,195 off a new iPhone 15 or iPhone 15 Plus when you trade in an iPhone 7 Plus or newer. 0% financing available. Buy now with free shippin...
Get AED 150 - AED 2,195 off iPhone 15 Pro or iPhone 15 Pro Max when you trade in an iPhone 7 Plus or newer. 0% financing available. Buy now with free shippi...
Get AED 150 - AED 2,195 off a new iPhone SE when you trade in an iPhone 7 Plus or newer. 0% Financing available. Free delivery.
Get AED 330 - AED 2,220 off a new Mac mini when you trade in an eligible Mac. Select a model or customise your own.
The most powerful Mac laptops and desktops ever. Supercharged by Apple silicon. MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
Get AED 150 - AED 2,195 off a new iPhone 14 or iPhone 14 plus when you trade in an iPhone 7 Plus or newer. 0% Financing available. Free delivery.
Get AED 135 - AED 2,120 off a new iPad Pro when you trade-in with Apple. Low monthly payments with 0% financing. Get free engraving and free delivery.
Get AED 150 - AED 2,195 off iPhone 13 when you trade in an iPhone 7 Plus or newer. Buy now with free delivery.
See all the technical specifications for the 14- and 16-inch MacBook Pro with the M3, M3 Pro, and M3 Max chips.
Apple Pay is a safe, secure, and private way to pay. And Apple Pay Later gives you the flexibility to pay over time for purchases on iPhone or iPad.