iPhone 16 Pro and iPhone 16 Pro Max. Durable titanium design. Camera Control. 4K 120 fps Dolby Vision. A18 Pro chip. And built for Apple Intelligence.
See all technical specifications for the 13- and 15-inch MacBook Air with M4 chip.
Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Ultra 2, Apple Watch Series 10, and Apple Watch SE.
See all the technical specifications for the 14- and 16-inch MacBook Pro with the M4, M4 Pro, and M4 Max chips.
See all the technical specifications for iMac with the M4 chip and 24-inch display.
Get HK$150 - HK$2,350 off a new Apple Watch SE when you trade in an Apple Watch. Buy now at apple.com.
See all the technical specifications for Mac mini with the M4 or M4 Pro chip.
Get HK$150 - HK$2,350 off a new Apple Watch Series 10 when you trade in an Apple Watch. Buy now at apple.com.
Buy iPhone accessories from Apple, including iPhone cases, Lightning adapters, docks, headphones, speakers and more.
View all the technical specifications for Mac Studio with the M4 Max or M3 Ultra chip.
Discover the iPhone 16e along with iPhone 16 Pro, iPhone 16, and iPhone 15 — built for Apple Intelligence.
iOS 18 makes iPhone even more personal, with deeper customization, new ways to connect, easier-to-find photos, and support for Apple Intelligence.
iPad is so versatile, it’s more than up to any task. Get things done in both fun and powerful ways with iPad.
iPad is so versatile, it’s more than up to any task. Get things done in both fun and powerful ways with iPad.
Use the sitemap to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch, and more.
See all the technical specifications for Mac Pro with the M2 Ultra chip.
iPhone 16 and iPhone 16 Plus. Camera Control. 48MP Fusion camera. Five vibrant colors. A18 chip. And built for Apple Intelligence.
The world’s best all-in-one desktop. Supercharged by M4 chip. With a 24-inch 4.5K display. Advanced camera and audio. Built for Apple Intelligence.
Apple 2030 is our plan to bring our net emissions to zero through recycled and renewable materials, clean electricity, and lower-carbon shipping.
Compare features and technical specifications for iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, iPhone 16 Plus, iPhone 16e, and many more.
Mac and iPad deliver exceptional performance, battery life, and durability for whatever college throws your way. All with Apple Intelligence built in.
The ultimate pro desktop. Powered by M4 Max and M3 Ultra for all-out performance and extensive connectivity. Built for Apple Intelligence.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 2, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
iPhone 16e. 6.1” Super Retina XDR OLED Display. A18 chip. Long Battery life. 48MP Camera. Built for Apple Intelligence.
Shop accessories for your favorite iPad model. Apple Pencil and the Smart Keyboard add versatility to iPad Pro. Take your iPad further with a Smart Cover, B...
Final Cut Pro is Apple’s revolutionary video editing application. Review a comprehensive list of features and specifications.
iPadOS 18 brings new ways to work with Apple Pencil, new experiences in apps, deeper customization options, and support for Apple Intelligence.