Since 2006, Apple has partnered with (RED) to help the Global Fund’s fight against AIDS and to provide millions of people with lifesaving care.

https://www.apple.com/hk/en/product-red/

Apple today introduced iPhone 17 Pro and iPhone 17 Pro Max with a striking new design that delivers a dramatic leap in performance.

https://www.apple.com/hk/en/newsroom/2025/09/apple-unveils-iphone-17-pro-and-iphone-17-pro-max-the-most-powerful-and-advanced-pro-models-ever/

Apple fans can pre-order and upgrade to the groundbreaking iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max starting Friday, September 12.

https://www.apple.com/hk/en/newsroom/2025/09/get-ready-to-discover-the-next-generation-of-iphone-apple-watch-and-airpods/

iPhone 17. Center Stage front camera. Latest-generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colors.

https://www.apple.com/hk/en/iphone-17/

Apple today announced iPhone 17, featuring the new Center Stage front camera, a 48MP Fusion Main camera, and a new 48MP Fusion Ultra Wide camera.

https://www.apple.com/hk/en/newsroom/2025/09/apple-introduces-iphone-17/

With CarPlay, get directions, play music, and more on your car’s built-in display. And use digital car keys to unlock and start your car with iPhone.

https://www.apple.com/hk/en/ios/carplay/

with a network; the Wi-Fi feature Ask to Join Networks was turned off. Testing conducted by Apple in August 2017 using preproduction iPhone 8, iPhone 8 Plus...

https://www.apple.com/hk/en/iphone/battery.html

View our product recycler guides to see how we maximize recovery of resources.

https://www.apple.com/hk/en/recycling/recycler-guides/

Augmented reality on iOS and iPadOS transforms how you work, learn, play, and connect with the world around you. And this is just the beginning.

https://www.apple.com/hk/en/augmented-reality/

Apple 2030 is our plan to bring our net emissions to zero through recycled materials, renewable electricity, and lower-carbon transportation.

https://www.apple.com/hk/en/environment/

iPhone 17 Pro. Exceptional performance. New Center Stage front camera. Ultimate pro camera system. Breakthrough battery life. A19 Pro chip.

https://www.apple.com/hk/en/iphone-17-pro/

Compare features and technical specifications for iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, iPhone 17, iPhone 16, iPhone 16e and many more.

https://www.apple.com/hk/en/iphone/compare/

Apple Pay now supports Octopus card, delivering a new generation of public transport and retail purchase experiences. Now it’s easier than ever to ride trai...

https://www.apple.com/hk/en/apple-pay/octopus/

iOS 26 for iPhone with a new design, more helpful Apple Intelligence, polls and backgrounds in Messages, and features that make every day effortless.

https://www.apple.com/hk/en/os/ios/

AirPods Pro 3 — The world’s best in-ear Active Noise Cancellation, heart rate sensing during workouts, and an improved hearing health experience.

https://www.apple.com/hk/en/airpods-pro/

View the tech specs for Apple TV 4K and the Siri Remote — including size, weight, capacity, ports, and more.

https://www.apple.com/hk/en/apple-tv-4k/specs/

Apple Watch SE 3 is packed with powerful health, fitness, connectivity, and safety features. Available in two great finishes. All for a great value.

https://www.apple.com/hk/en/apple-watch-se-3/

View all technical specifications for iPhone 16 and iPhone 16 Plus.

https://www.apple.com/hk/en/iphone-16/specs/

Apple Watch Series 11 with new hypertension notifications, sleep score, personalized audible fitness motivation, and up to 24 hrs of battery life.

https://www.apple.com/hk/en/apple-watch-series-11/

Get HK$250 - HK$6,050 off a new iPhone 16 or iPhone 16 Plus when you trade in an iPhone SE (2nd generation) or newer. Buy now with free shipping.

https://www.apple.com/hk/shop/buy-iphone/iphone-16

Apple today introduced Apple Watch Series 11, offering the most comprehensive set of health features yet.

https://www.apple.com/hk/en/newsroom/2025/09/apple-debuts-apple-watch-series-11-featuring-groundbreaking-health-insights/

The thinnest iPhone ever. With the power of the A19 Pro chip inside. The new Center Stage front camera. And Ceramic Shield front and back.

https://www.apple.com/hk/en/iphone-air/

AirPods 4. Iconic. Now supersonic. Updated fit for all-day comfort, a transformed audio experience, and the option for Active Noise Cancellation.

https://www.apple.com/hk/en/airpods-4/

Apple Watch Ultra 3 is the ultimate sports and adventure watch with a 49mm titanium case and built-in GPS + Cellular.

https://www.apple.com/hk/en/apple-watch-ultra-3/

Apple Watch is the ultimate device for a healthy life. Available in three models: Apple Watch Series 11, Apple Watch SE 3, and Apple Watch Ultra 3.

https://www.apple.com/hk/en/watch/

View all technical specifications for AirPods Pro 3.

https://www.apple.com/hk/en/airpods-pro/specs/

The ultimate over-ear personal listening experience — in five fresh colors and fast charging with USB-C.

https://www.apple.com/hk/en/airpods-max/

Apple today introduced Apple Watch SE 3, offering advanced health capabilities, an Always-On display, fast charging, and more.

https://www.apple.com/hk/en/newsroom/2025/09/apple-introduces-apple-watch-se-3/

Apple introduced Apple Watch Ultra 3 — the most advanced Apple Watch — now offering even more health, fitness, safety, and connectivity features.

https://www.apple.com/hk/en/newsroom/2025/09/introducing-apple-watch-ultra-3/

Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.

https://www.apple.com/hk/en/airpods-4/compare/