The App Store gives developers a safe and trusted platform to build, market, and distribute their apps and grow their business around the world.
https://www.apple.com/hk/en/app-store/developing-for-the-app-store/
Our most capable chip in a smartwatch ever. A magical way to interact with your Apple Watch. And a display that’s twice as bright.
The 27-inch 5K Retina Studio Display is the perfect Mac creative partner — with a 12MP Ultra Wide camera, three studio-quality mics, and six speakers.
iPad has an all-screen Liquid Retina display, the A14 Bionic chip and four color options. And it supports the Magic Keyboard Folio.
If you have a speech disability or prefer to connect without using your voice, these built-in features give you more ways to communicate, your way.
iOS 17 brings new features for more expressive communication, simplified sharing, and a new full-screen experience for your iPhone.
Apple Watch SE has powerful connectivity, fitness, health, and safety features and is available in three case colors. It’s a better value than ever.
Trade in your eligible Mac for credit toward a new iMac all-in-one computer. Select a model or customize your own. Free delivery. Buy at apple.com.
Powerful. Beautiful. Durable. Check out the new iPhone 15 Pro, iPhone 15 Pro Max, iPhone 15, and iPhone 15 Plus.
Trade in your eligible Mac for credit toward a new iMac all-in-one computer. Select a model or customize your own. Free delivery. Buy at apple.com.
See full technical specifications for iPad Pro — resolution, size, weight, battery life, and storage capacity — for Wi-Fi and Wi-Fi + Cellular models.
The groundbreaking new iPad Pro features a stunningly thin and light design, taking portability and performance to the next level.
Maximize the life and lifespan of the rechargeable lithium-ion batteries in your MacBook, iPod, iPhone, and iPad.
https://www.apple.com/hk/en/batteries/maximizing-performance/
View all technical specifications for iPad mini.
View all technical specifications for iPad (10th generation).
Apple Podcasts features millions of shows, personalized recommendations, access to subscriber-only content, and controls to customize your listening.
Apple today announced the redesigned 11-inch and all-new 13-inch iPad Air, supercharged by the M2 chip.
The Apple Site Q&A, answered by actual visitors. A great way to get specific product information from our community of visitors.
Get HK$200 - HK$2,600 off a new Apple Watch Hermès when you trade in an Apple Watch. 41mm or 45mm Stainless steel case, available with cellular + GPS.
Get HK$200 - HK$2,600 off a new Apple Watch SE when you trade in an Apple Watch. Available with cellular and GPS connectivity. Buy at apple.com.
Get HK$200 - HK$2,600 off a new Apple Watch Ultra 2 when you trade in an Apple Watch. 49mm Titanium case and cellular connectivity. Buy at apple.com.
Get HK$200 - HK$2,600 off a new Apple Watch Series 9 when you trade in an Apple Watch. Available with cellular and GPS connectivity. Buy at apple.com.
View all technical specifications for iPad Air.
Apple welcomed key manufacturing partners TSMC and Murata Manufacturing as new investors in the Restore Fund.
Apple’s Restore Fund projects in South America are reforesting the land, one seedling at a time.
Apple products have the power and flexibility to help employees be at their most productive, creative, and collaborative anywhere.
Apple hardware and software are designed with powerful, advanced technologies that work together to keep your data and devices secure.
Managed Devices and Corporate Data Managing Devices and Corporate Data Overview Data is one of a company’s most important assets. Separating personal from c...
https://www.apple.com/hk/en/business/docs/resources/Managing_Devices_and_Corporate_Data.pdf
Enterprises no longer need huge service operations and system imaging processes to make upgrades. Multiple generations of Apple products can benefit from up...
https://www.apple.com/hk/en/business/docs/resources/Apple_Lifecycle_Management.pdf
Read the success stories of how small businesses use Apple technology to optimize and scale seamlessly and securely.
https://www.apple.com/hk/en/business/small-business/success-stories/