MacBook Air 13- and 15-inch laptops, now with the superfast M3 chip, perfect for AI. Lightweight, with all-day battery life and Liquid Retina display.
Apple Watch Ultra 2. A new black titanium case. The most accurate GPS in a sports watch. And connectivity, health, and safety features for every day.
At Apple, we believe an athlete is an athlete. That’s why we design our products for every body.
The App Store gives people around the world a safe and trusted place to discover apps that meet our high standards for privacy, security, and content.
Apple today released watchOS 11, bringing powerful health and fitness insights to the world’s most popular watch.
https://www.apple.com/hk/en/newsroom/2024/09/watchos-11-is-available-today/
Discover the new iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, and iPhone 16 Plus — built for Apple Intelligence.
Apple Watch Ultra 2 gets a striking new black titanium finish, enhanced with features in watchOS 11.
https://www.apple.com/hk/en/newsroom/2024/09/apple-watch-ultra-2-now-available-in-black-titanium/
Apple today unveiled breakthrough health features coming to Apple Watch and AirPods Pro 2 to help users better manage their sleep and hearing health.
https://www.apple.com/hk/en/newsroom/2024/09/apple-introduces-groundbreaking-health-features/
Mac and iPad deliver exceptional power, battery life, and durability and are compatible with all the apps you need for college and your career.
macOS Sequoia, the latest version of the world’s most advanced desktop operating system, is available today as a free software update for Mac.
https://www.apple.com/hk/en/newsroom/2024/09/macos-sequoia-is-available-today/
watchOS 11 helps you better understand your daily health status using your overnight vitals and shows you how workouts impact your body over time.
Apple unveiled Apple Watch Series 10, featuring a refined design and bringing new capabilities to the world’s most popular watch.
https://www.apple.com/hk/en/newsroom/2024/09/introducing-apple-watch-series-10/
Apple is committed to supporting emerging leaders conducting world-class research to make the world a better place.
https://www.apple.com/hk/en/education/higher-education/scholars/
The App Store gives developers a safe and trusted platform to build, market, and distribute their apps and grow their business around the world.
https://www.apple.com/hk/en/app-store/developing-for-the-app-store/
iPadOS 18 makes the iPad experience more versatile and intelligent than ever, and is available today as a free software update.
The way your Apple products are made is a reflection of our values. Values that include the people in our supply chain and the planet.
The new Mac Studio. Supercharged by the M2 Max and M2 Ultra chip. Extensive connectivity. Stunningly compact.
Logic Pro features an incredibly deep Sound Library, virtual instruments, amazing effects, and a massive collection of plug-ins and sounds.
See how faculty and staff at top colleges and universities around the world are using Apple technology to move the world forward.
https://www.apple.com/hk/en/education/higher-education/success-stories/
Our products and services have built-in features that can enhance the sounds you hear, or help you stay connected without hearing a sound.
Augmented reality on iOS and iPadOS transforms how you work, learn, play, and connect with the world around you. And this is just the beginning.
iPad Pro features the M4 chip, 11-inch or 13-inch Ultra Retina XDR display, Wi-Fi 6E, 5G, and support for Apple Pencil Pro.
Logic Pro for iPad is a complete professional recording studio in your hands. It has everything you need to create a finished song entirely on iPad.
visionOS 2 is available today, bringing new spatial computing experiences to Apple Vision Pro users around the world.
https://www.apple.com/hk/en/newsroom/2024/09/visionos-2-for-apple-vision-pro-is-available-today/
Motion is a powerful motion graphics tool that makes it easy to create 2D, 3D, and 360° titles, fluid transitions, and realistic effects in real time.
See how easy it is to make the move from GarageBand to Logic Pro.
The most powerful Mac laptops and desktops ever. Supercharged by Apple silicon. MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
Every Apple device includes powerful, intuitive apps to help you create, connect, and get things done on Mac, iPad, iPhone, and more.
Apple is constantly improving the built-in technologies designed to keep your personal information safe.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.