Buy iPhone accessories from Apple, including iPhone cases, Lightning adapters, docks, headphones, speakers and more.
Apple today introduced iPhone 17 Pro and iPhone 17 Pro Max with a striking new design that delivers a dramatic leap in performance.
Apple today announced iPhone 17, featuring the new Center Stage front camera, a 48MP Fusion Main camera, and a new 48MP Fusion Ultra Wide camera.
https://www.apple.com/hk/en/newsroom/2025/09/apple-introduces-iphone-17/
Compare specs for the latest Apple Watch models: Apple Watch Ultra 2, Apple Watch Series 10, and Apple Watch SE.
Apple Watch with cellular. Go with just your watch — make calls, get messages, stream music. See if Apple Watch works with networks in your country.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Apple today introduced Apple Watch SE 3, offering advanced health capabilities, an Always-On display, fast charging, and more.
https://www.apple.com/hk/en/newsroom/2025/09/apple-introduces-apple-watch-se-3/
iPhone 16e. 6.1” Super Retina XDR OLED Display. A18 chip. Long Battery life. 48MP Camera. Built for Apple Intelligence.
iPhone 17. Center Stage front camera. Latest-generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colors.
Get HK$200 – HK$2,100 off a new Apple Watch SE 3 when you trade in an Apple Watch. Buy now at apple.com.
View all technical specifications for Apple Watch SE 3.
Compare features and technical specifications for iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, iPhone 17, iPhone 16, iPhone 16e and many more.
Get HK$200 – HK$2,100 off a stylish new Apple Watch Hermès Series 11 when you trade in an Apple Watch. Buy now at apple.com.
AirPods 4. Iconic. Now supersonic. Updated fit for all-day comfort, a transformed audio experience, and the option for Active Noise Cancellation.
Get HK$200 – HK$2,100 off a new Apple Watch Ultra 3 when you trade in an Apple Watch. Buy now at apple.com.
Get HK$200 – HK$2,100 off a new Apple Watch Hermès Ultra 3 when you trade in an Apple Watch. Buy now at apple.com.
https://www.apple.com/hk/shop/buy-watch/apple-watch-hermes-ultra
iPhone 17 Pro. Exceptional performance. New Center Stage front camera. Ultimate pro camera system. Breakthrough battery life. A19 Pro chip.
Get HK$200 – HK$2,100 off a new Apple Watch Series 11 when you trade in an Apple Watch. Buy now at apple.com.
AirPods Pro 3 — The world’s best in-ear Active Noise Cancellation, heart rate sensing during workouts, and an improved hearing health experience.
Apple Watch SE 3 is packed with powerful health, fitness, connectivity, and safety features. Available in two great finishes. All for a great value.
Over 50 brands worldwide offer products that are compatible with HomeKit and your Apple devices — with more and more on the way.
Apple 2030 is our plan to bring our net emissions to zero through recycled materials, renewable electricity, and lower-carbon transportation.
View all technical specifications for Apple Watch Series 11.
The ultimate over-ear personal listening experience — in five fresh colors and fast charging with USB-C.
iOS 26 for iPhone with a new design, more helpful Apple Intelligence, polls and backgrounds in Messages, and features that make every day effortless.
Use your iPhone to manage watches for the whole family — even if the kids don’t have an iPhone yet. It’s independence for them, peace of mind for you.
Apple empowers your health with intuitive features backed by science. Get helpful insights. Every health feature is designed to protect your privacy.