Apple fans can pre-order and upgrade to the groundbreaking iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max starting Friday, September 12.

https://www.apple.com/hk/en/newsroom/2025/09/get-ready-to-discover-the-next-generation-of-iphone-apple-watch-and-airpods/

Buy iPhone accessories from Apple, including iPhone cases, Lightning adapters, docks, headphones, speakers and more.

https://www.apple.com/hk/shop/iphone/accessories

Apple today introduced iPhone 17 Pro and iPhone 17 Pro Max with a striking new design that delivers a dramatic leap in performance.

https://www.apple.com/hk/en/newsroom/2025/09/apple-unveils-iphone-17-pro-and-iphone-17-pro-max-the-most-powerful-and-advanced-pro-models-ever/

Apple today announced iPhone 17, featuring the new Center Stage front camera, a 48MP Fusion Main camera, and a new 48MP Fusion Ultra Wide camera.

https://www.apple.com/hk/en/newsroom/2025/09/apple-introduces-iphone-17/

iPhone 17. Center Stage front camera. Latest-generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colors.

https://www.apple.com/hk/en/iphone-17/

Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.

https://www.apple.com/hk/en/airpods-4/compare/

Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.

https://www.apple.com/hk/en/airpods-max/compare/

Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.

https://www.apple.com/hk/en/airpods/compare/

Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.

https://www.apple.com/hk/en/airpods-pro/compare/

View all technical specifications for AirPods Pro 3.

https://www.apple.com/hk/en/airpods-pro/specs/

Compare features and technical specifications for iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, iPhone 17, iPhone 16, iPhone 16e and many more.

https://www.apple.com/hk/en/iphone/compare/

Apple today debuted the all-new iPhone Air, the thinnest iPhone ever made, with pro performance.

https://www.apple.com/hk/en/newsroom/2025/09/introducing-iphone-air-a-powerful-new-iphone-with-a-breakthrough-design/

See all technical specifications for the 13- and 15-inch MacBook Air with M4 chip.

https://www.apple.com/hk/en/macbook-air/specs/

See all the technical specifications for the 14- and 16-inch MacBook Pro with the M4, M4 Pro, and M4 Max chips.

https://www.apple.com/hk/en/macbook-pro/specs/

iPhone 17 Pro. Exceptional performance. New Center Stage front camera. Ultimate pro camera system. Breakthrough battery life. A19 Pro chip.

https://www.apple.com/hk/en/iphone-17-pro/

AirPods Pro 3 — The world’s best in-ear Active Noise Cancellation, heart rate sensing during workouts, and an improved hearing health experience.

https://www.apple.com/hk/en/airpods-pro/

Use the sitemap to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch, and more.

https://www.apple.com/hk/en/sitemap/

View our product recycler guides to see how we maximize recovery of resources.

https://www.apple.com/hk/en/recycling/recycler-guides/

Apple Magic Keyboard, Magic Mouse 2, Magic Trackpad 2. Redesigned to be fully rechargeable and even more of a joy to use.

https://www.apple.com/hk/shop/mac/accessories

EAR99 iPhone Cases EAR99 iPhone Wallets and Sleeves EAR99 MacBook (Air and Pro) 5A992.c Mac mini 5A992.c Mac Pro 5A992.c Mac Studio 5A992.c Magic Keyboards ...

https://www.apple.com/hk/en/legal/more-resources/gtc.html

The ultimate over-ear personal listening experience — in five fresh colors and fast charging with USB-C.

https://www.apple.com/hk/en/airpods-max/

View all technical specifications for iPhone 17 Pro and iPhone 17 Pro Max.

https://www.apple.com/hk/en/iphone-17-pro/specs/

Find cases and screen protectors for your iPhone against water, dust and shock. Shop protective covers today. Buy online with fast, free shipping.

https://www.apple.com/hk/shop/iphone/accessories/cases-protection

Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.

https://www.apple.com/hk/en/iphone/

iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max units and software, subscribed to LTE and 5G carrier networks. Video playback consisted of a...

https://www.apple.com/hk/en/iphone/battery.html

Find Apple accessories to enhance your iPhone's photography capabilities and help you get that perfect shot. Buy online and get free shipping.

https://www.apple.com/hk/shop/iphone/accessories/photography

Double the fun with drones, educational toys and gaming controls compatible with iPhone. Buy online with fast, free shipping.

https://www.apple.com/hk/shop/iphone/accessories/gaming

Enjoy premium sound quality on iPhone. Get headphones, earphones and microphone speakers for iPhone from Apple. Buy online with fast, free shipping.

https://www.apple.com/hk/shop/iphone/accessories/headphones-speakers

Find cables, charging docks and external batteries for iPhone. Charge and sync up your iPhone. Buy online with fast, free shipping.

https://www.apple.com/hk/shop/iphone/accessories/charging-essentials

Buy Apple accessories compatible with your iPhone and make the most of your artistic skills, including the Wacom Bamboo Spark Smart Pen and Folio.

https://www.apple.com/hk/shop/iphone/accessories/creative-tools