Get HK$250 - HK$6,050 off a new iPhone 16 or iPhone 16 Plus when you trade in an iPhone SE (2nd generation) or newer. Buy now with free shipping.
View all technical specifications for iPhone 16 and iPhone 16 Plus.
Compare features and technical specifications for iPhone 17 Pro, iPhone 17 Pro Max, iPhone Air, iPhone 17, iPhone 16, iPhone 16e and many more.
View our product recycler guides to see how we maximize recovery of resources.
Buy iPhone accessories from Apple, including iPhone cases, Lightning adapters, docks, headphones, speakers and more.
Apple 2030 is our plan to bring our net emissions to zero through recycled materials, renewable electricity, and lower-carbon transportation.
Apple Pay now supports Octopus card, delivering a new generation of public transport and retail purchase experiences. Now it’s easier than ever to ride trai...
iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max units and software, subscribed to LTE and 5G carrier networks. Video playback consisted of a...
iPhone 17. Center Stage front camera. Latest-generation Ceramic Shield. 6.3-inch ProMotion display. A19 chip. Five gorgeous colors.
Use the sitemap to find your way around apple.com. Learn about and shop our products including the iPhone, Mac, iPad, Apple Watch, and more.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
Compare features for AirPods Pro 3, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max.
The ultimate over-ear personal listening experience — in five fresh colors and fast charging with USB-C.
Get HK$200 – HK$2,100 off a new Apple Watch Ultra 3 when you trade in an Apple Watch. Buy now at apple.com.
See all technical specifications for the 13- and 15-inch MacBook Air with M4 chip.
Enjoy peace of mind for one or all of your products with easy priority support and fast repairs for accidental damage.
Apple celebrated the grand reopening of Apple Ginza on Friday, September 26, in Tokyo’s vibrant Ginza district.
Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.
See all the technical specifications for the 14- and 16-inch MacBook Pro with the M4, M4 Pro, and M4 Max chips.
View all technical specifications for AirPods Pro 3.
View all technical specifications for iPhone Air.
Get HK$200 – HK$2,100 off a new Apple Watch SE 3 when you trade in an Apple Watch. Buy now at apple.com.
Apple today announced the grand reopening of Apple Ginza on Friday, September 26, located in the vibrant Ginza district.
Compare specs for the latest Apple Watch models: Apple Watch Ultra 2, Apple Watch Series 10, and Apple Watch SE.
AirPods Pro 3 — The world’s best in-ear Active Noise Cancellation, heart rate sensing during workouts, and an improved hearing health experience.
The most powerful Mac laptops and desktops ever. Supercharged by Apple silicon. MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
Since 2006, Apple has partnered with (RED) to help the Global Fund’s fight against AIDS and to provide millions of people with lifesaving care.
Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.